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Name: download matryoshka.mp3
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Design a presentation that engages your audience.
9. Alternate between different slide layouts to keep your audience engaged.
It’s common for audience members to request a copy of your presentation for their reference. Make sharing your presentation easy by exporting it as a PDF or zipped file.
A simple progress bar along the bottom of your slide shouldn’t distract too much from the rest of your information.
Returning the the idea of focal points on your slide: emphasize a key number or phrase using big, bold text in a contrasting color.
Need something more geared towards speaking? Our keynote presentation templates are all the rage.
Learn how to customize this template:
I don’t want to read all of that. This presenter isn’t well-prepared.
The focal point is the most dominant area on your slide–the point that draws the most attention.
Venngage.
This can make it easier to arrange the elements in your slide.
I used Venngage’s My Brand Kit tool to apply our brand color palette to the Uber template in one click:
What did the slides look like? Did they have a bland color scheme? Were there too many points (or worse, paragraphs) crammed onto one slide? Were the charts and diagrams clunky and hard to understand?
When you flip to a new slide, your audience will be seeing it for the first time. Their eyes are going to naturally be drawn whatever the focal point on the page is.
Here are my top tips for designing a presentation with impact:
Icons also help to establish a reading order. They draw your eye from point to point. Placing icons beside headers and important points will make them stand out from the other information on the slide.
Your eyes are drawn first to the title text, then to the supporting information beside it.
What’s worse than sitting through a boring presentation? Being the one to deliver a boring presentation. Presentation templates to the rescue!
For example, this presentation template covers different ways to be creative. Each individual slide covers one approach:
In this particular case, a more visual approach is not necessarily a matter of aesthetic preference, but a decision that can make your presentations more likely to stick. Pro Tip: Venngage has over 40,000 icons and illustrations you can use to spice up your presentations!
Custom illustrations are one of this year’s biggest graphic design trends . They’re fun, quirky, and more exciting than a boring old stock photo.
For example, this presentation template uses five different slide layouts. The consistent color scheme, image style and font style pulls the presentation together.
For example, this real estate presentation template uses icons to illustrate each real estate hack:
As a presenter, keeping your slide topics organized will help you organize your thoughts as well. Each new slide will signal a new topic.
1. Dedicate each slide to only one topic.
This presentation template uses a bar graph, a pie chart and a line graph to show different metrics:
This will communicate to your audience that if they take away one thing from your slide, it should be that piece of information.
Just as it’s important for your slides to not be cluttered, it’s also important for your slides to be cohesive.
In fact, a study published in Business and Professional Communication Quarterly found that anxious presenters tended to use more text on their slides, usually because they used their slides as speaking notes.
You can arrange icons together to create a scene–like the pieces of a puzzle. (Venngage offers over 40,000 icons, so finding an image shouldn’t be too hard!)
For geographic and demographic information, a map can make a big impact on your audience:
For example, this presentation template uses brightly colored font in several sizes larger than the rest of the text to emphasize important numbers on each slide:
Just so you know, some of our templates are free and some require a small monthly fee to use. Signing up to Venngage is always free.
Before jumping into the other tips, let’s set the foundation.
If you want to visualize steps in a process, the history of something, or a roadmap, use a timeline.
Take a look at how this presentation uses teal to contrast with the other text and emphasize information:
But you could also pick one color to emphasize key information with. That way, your audience will catch on to the pattern and look for that color in upcoming slides.
You could also use a recurring shape or image, like the the circle image frames in this presentation template:
Free infographic Maker.
For example, this presentation template uses to shades of purple for a modern design:
Replacing text with visuals is one of the best ways to prevent your slide design from becoming cluttered. Charts and infographics present information in an engaging, digestible way.
You can bold important phrases, like the word “Facebook” in this slide:
To compare amounts or sizes, a bubble chart can help drive the point home:
Cool? Now let’s talk presentation design.
Those are just a few different ways you can use charts to visualize. For more ideas, check out our guide to picking the best charts for your data.
We’ve got a ton of creative presentation templates. You can take a look at them in our templates library.
One of the simplest approaches is to use a consistent color motif (or color scheme). That could mean using one or two colors for all of your headers, background and borders.
When you flip to a slide covered wall-to-wall with text, there’s a good chance your audience is going to think:
Use icons to create illustrations.
Think about the last boring presentation you sat through:
You can create a hierarchy of information on your slide by making the most important information the focal point of your slide. In most cases, the focal point will be the slide title, or a particular visual, or an important phrase or number.
If you’re in the same boat, don’t worry–this guide is for you. You can also check out this video for all the highlights:
Just want the templates? Get all our presentation templates on one page.
If you can, mix up the types of data visualizations you use. This will help prevent your audience from getting bored.
7. Create custom illustrations using icons to help tell stories.
Many Venngage users have told us that they’re always looking for ways to make presentations more engaging. But most of them don’t have any formal design experience.
There are a few ways you can create a visual hierarchy on your slides.
When people see the same old boring PowerPoint themes, there’s a good chance they’re going to lose focus.
The problem is, using the same slide layout over and over again won’t do much to excite your audience.
More presentation templates and design guides:
Or take this presentation template that introduces some of this year’s biggest business trends. Rather than listing multiple trends on one slide, each trend is fleshed out in its own slide:
3. Don’t overburden your slides with text.
Sara McGuire is a Content Editor at Venngage. When she isn't writing research-driven content, she enjoys reviewing music and hitting up the latest culinary hot spot in her home city of Toronto. Follow her on Twitter @sara_mcguire.
You can use visuals to pull your presentation design together and make it cohesive. Picking a visual motif will allow you to use consistent visuals throughout your presentation.
A visual motif is a repeated pattern, design, or image. In your presentation design, a motif can take many forms.
The example above shows how you can customize our templates and export them directly to PowerPoint. Click any of the presentation templates on this page, sign up for free and you’ll enter Venngage’s online presentation maker tool. It’s a drag and drop editor that anyone can use.
But I’ll give you a few ideas for some types of charts and infographics that work well in presentations.
You’ve decided to create something a little more interesting than a standard PowerPoint theme–good on you! But that doesn’t mean you have to start completely from scratch.
When picking icons for your illustrations, make sure that the icon style you use is consistent. For example, this presentation template uses line art icons for a scribbly youthful look:
Even if you decide to ignore most of the other tips in this guide, don’t skip over this one. This is presentation design 101.
Icons can also be used to indicate where a new point begins:
5. Pick a visual motif that runs throughout your presentation templates.
Creating your own illustrations might seem like a costly and time-consuming undertaking. And it can be. But I’m going to offer you a hack:
10. Add a progress tracker to your presentation slides.
2. Start with presentation templates.
In this post, we’ll show you how create a presentation that will not only grab the attention of your audience but hold onto it as well. And we’ll give you design tips to customize our presentation templates.
I won’t go into too much detail here about what types of charts you should use for what data. We’ve got an in-depth guide to picking charts for that.
Creating a sense of forward movement will help keep your audience engaged.
11. Download your presentation as a PDF to give to your audience afterwards.
This startup pitch deck makes use of evocative images, icons and big text to help present its ideas:
But combining different colors and patterns can also make for a more interesting design. For example, this presentation template uses a blue stripe motif to link the slides together visually:
Color selection can also be used to establish a visual hierarchy. Take a look at how the colorful blocks in this slide help to make the slide titles pop:
This onboarding presentation, for example, strategically uses bright icons and illustrations to make the material more engaging. This is especially important when presenting to new hires, who are likely dealing with information overload on their first day.
This simple, straightforward slide pattern will help the audience follow along without any confusion.
Say goodbye to typical, boring PowerPoint slides, too. Instead, use presentation templates like this one to engage your audience:
You may be tempted to use the same slide layout throughout your entire presentation–either for consistency, or because you’re not sure how else to design your slide.
4. Establish a visual hierarchy on your slides.
A classic pie chart or bar graph should be easily understood by your audience, provided you’re following chart best practices.
This is a case where starting with a presentation template can really come in handy, because the template will already have a motif. Look for presentation templates with a motif that fits your topic and brand.
33 Presentation Templates and Design Tips to Hold Your Audience’s Attention.
6. Visualize data using charts and infographics.
Similar to how you would put the chapter title at the top of the pages in a book, you can track the progress of your presentations in your slides. This will let your audience know what stage you’re at in your presentation. Your audience will also be able to refer to the sections in your presentation more easily afterwards.
Instead of using a bunch of text, look for ways to present information visually using images, charts and infographics.
If you don’t want to send a PDF, you can present directly in Venngage using our presentation tool. Simply Publish your presentation to be taken to the presentation page, or click the Preview button to view your presentation privately.
There are other ways you can create consistency throughout your presentation, while also using different slide layouts–like through a visual motif.
To come up with different slide layouts, try dividing your slide into columns. This can make it easier to arrange the elements in your slide.
For more ideas, read our guide to creating icon illustrations.
For example, this presentation slide template uses brief text and some simple icons to summarize the information:
For example, let’s take this template:
While most PowerPoint themes are fairly limited in how much you can customize them, freeform presentation templates will give you the freedom to alter the design as much as you want.
Keep each slide focused on just one topic. The topic of each slide should be clearly stated in the slide title.
Instead, you can give yourself a head start by using creative presentation templates, like this one:
Or you could use a motif that reflects the theme of your presentation. For example, this presentation template uses a recurring cloud motif throughout the presentation to reflect the “dream” theme of the brand:

This slide template uses a simple timeline with complementary icons to emphasize each date:
That means incorporating eye-catching images, effective data visualizations, and bold typography into your slide decks.
The demand for creative, engaging visual content is higher than ever. If you want to really capture your audience’s attention, you need to use creative presentation designs, like this one:
Now that you’re equipped with some fundamentals of presentation design, the best way to learn is by doing. So get started! If you have any questions, please don’t hesitate to leave a comment below.
8. Highlight important information using big, bold colorful text.
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