SEO Pricing Models
Hourly rate model can be applied if you want just specific SEO tasks to get done within a time period. You can set aside separate budgets for each task and save yourself from getting charged for inefficient work.
Fixed Price Services
Some SEO companies offer you a list of services at a fixed price. If you are planning to work with a new SEO company, you can go for the fixed price method before you decide to hire them for a long term basis.
Project Based Pricing
If your business does not need continuous support but only one-time service, this is the best model for you. Prices will be determined based on the project.
Monthly Retainer Model
Most SEO campaigns need at least a few months to show desirable results, therefore the month-to-month service is the most popular model for SEO pricing.
Which SEO Pricing Model Works Best for your Business?
Up to $1,000
If your company is a start-up or serves a particular local area, do not go for packages more than $1000. New small businesses, local retailers and local service providers which need local optimization fall under this category.
Between $1,000 - $4,000
This model is appropriate for companies which have an established online presence. Niche businesses targeting national or global audience can benefit form this model. Big online brands, large wholesalers and retailers fall under this band.
Budgets that cross $5000 are suitable for enterprises targeting huge national and international audience in highly competitive markets. Companies offering car insurance, life insurance, credit cards, loans and so on can go for this.