Click tracking is definitely an feature which measures and reports by which people tap websites, apps, and mails or click. Utilizing software or tags, a link tracking tool displays clicks and taps (on mobile devices); that this data is accumulated and displayed numerically( visually (heat channels ), or by individual sessions (session records ). Click tracking applications is used by marketers, analysts, and user researchers to feature conversions, measure user engagement, and spot website errors and optimization chances.