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BigCommerce is one of the best options at your disposal as an eCommerce entrepreneur to get the most out of your digital presence. It is one of the most robust platforms, if not the single most robust platform available for businesses to operate an online store. It offers great scalability so that businesses can easily grow with the volume of their sales or add new products or product offerings as needed. With BigCommerce you can sell across multiple platforms to reach a wider audience and it features some great tools for SEO. Speaking of which, here are a couple of BigCommerce SEO tips.

But first, a word. The value of SEO is far from limited to eCommerce websites built around BigCommerce. A site that has utilized practices like keyword research and developed an SEO strategy is going to be poised to compete more effectively in the long run. Before we dive into a couple of practices that can increase your BigCommerce SEO, you should know a few of the benefits right out of the gate.

A site that has invested in search engine optimization will reap a suite of benefits in the long run. A properly optimized site will generate more organic traffic that will put it in front of the eyes of more customers. A site that more customers can find on their own will do better than one that only has visibility due to paid campaigns because customers trust organic results. Moreover, sites that have been optimized for speed and compatibility with mobile devices will not only be like to rank higher, but their UX and UI will be vastly improved. Without further ado, here are a few things to consider.

Make sure your page loads quickly. Websites that don’t load quickly are not only seen by customers as untrustworthy, but they are frustrating to use and will cause visitors to flee. Try to keep the variety of fonts on your site to a minimum, as they can increase load speeds. In addition, though you should feature high quality, high-resolution images on your web page, compress them where possible to keep load times down.

Use original, keyword-optimized page titles. Search engines pay close attention to the information contained in page titles to see if the page will be relevant to a search. Avoid vague descriptions, be specific where possible and pay close attention to the inclusion of keywords - search engines will be paying close attention too.

Additionally and where possible, use short, concise URLs that make sense. If you can, avoid URLs with long strings of nonsensical letters and numbers, and include keywords where you can.

There are just a few tips to increase your BigCommerce SEO, but there are many more that you can use to your advantage to generate more traffic and potentially even higher sales. However, taking advantage of some of these tips and many more will require the expertise of an experienced digital agency, and to secure the best services that money can buy, visit 1DigitalAgency.com. 1Digital Agency has been solving complex SEO related issues for its clients since 2012 and can use its experience to your benefit, so give them a call today at 888-982-8269.

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