The website domain is your company's main identity: it is from there that your customer will find you. However tempting as it may be, it is good to avoid free models. In addition to not offering the same features as a registered address, they can affect your customer's trust in the company, since not having a personal address is an image of amateurism.
In this sense, the personalized domain offers a series of advantages, from the facility for consumers to find the website as their website to the possibility of creating their own e-mail for your company. Do you want to understand this better? Keep reading and see the main benefits that the registered address can bring to your business!
Pass more credibility through a custom domain
When looking for a company or service over the Internet, you are faced with a number of options, both sites with their own domains and free ones. But think about it: in the face of examples like “minhaempresa.com.br” and “minhaempresa.dominiogratuito.com.br”, which of the two is more confident? Yeah. Having a personalized domain guarantees your business a much more secure and professional image, giving credibility to the public. So hire the best domain registration company according to your needs.
Be easily found on the Internet
The registered address helps your SEO (Search Engine Optimization) strategy because the domains themselves are considered more relevant by the main search engines. So when a customer types your company name in the Google search field, for example, the chance that your site will appear among the first results will be high. In addition, this customer will find it easier to memorize a personalized address.

Being able to create a personalized email
Another advantage is the possibility of creating a personalized e-mail, which also makes consumers feel more confident in contacting your company. In addition, your own email provides a differentiator among all people who use free email and ensures that your company is remembered by customers.
Have the same custom domain on different platforms
When starting a business, it is common to choose to host platforms with simple and cheaper solutions. Over time, however, the company needs to migrate to another more robust solution, capable of meeting all its demands. In this sense, unlike free domains, the custom domain allows your company to change platforms without problems. You just need to redirect - you don't lose customers and the domain remains yours, regardless of the platform you choose.
Have your brand protected
Registering your own domain also ensures that your brand will be recognized, safeguarding the business reputation in the online environment. In other words, registering a personalized address ensures that no one else will use your company name on the web. So hire the best company from the top ten domain Registration Companies to build the best domain for your site.
Finally, in addition to all the advantages described above, the own domain gives you the possibility to create subdomains, the approval of Google AdSense and other advertising services, and even allows you to use plug-ins and software add-ons.