Sales Design will stand out to proposed customer personas using online mediums. For B2B enterprises targeting mid to large enterprises, LinkedIn b2b Lead Generation adopting Sales Navigator is the most popular and powerful medium of outreach. Most LinkedIn lead generation companies treat it like any other social media platform (Facebook, Google, Instagram) and center on maintaining an account, posting regularly, and running ads. While such an offer might get you ‘views’, ‘clicks’ & ‘like’ and ‘engagement’, it’s unlikely to be a reliable source of leads for B2B lead generation companies.
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