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How to choose a blogger on YouTube
YouTube is exclusively video content, which means that webmasters have the opportunity to show a product or service from all sides. This is especially true for online stores: often people do not have the opportunity to find out the necessary details about the product until it is delivered and the potential buyer will have the opportunity to touch it to try or try. The idea that the number of subscribers from an effective blogger should certainly be over hundreds of thousands or better for a million is greatly exaggerated. When working with YouTube, we should be primarily interested in the conversion to sales. Often, "getting" into a narrow but well-targeted audience is much simpler and more profitable than trying to hit the millionth army of non-target subscribers of the channel "about everything else". Yes, coverage will be significant. Your brand will be seen by a wide audience, but now we are talking about sales and not about recognition - it is noticed that after reaching a certain reach, user engagement and activity ceases to grow. In addition, really large YouTube affiliates are like rare Pokémon: reaching millions of subscribers, they become brand ambassadors who enter into contracts with agencies and already work not on the CPA, but for fixed amounts with five to six zeros.
Views: 44
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Comment by Molodka on July 14, 2020 at 5:47am
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There are two options for advertising on YouTube: through Google AdWords or directly through bloggers. In the first case, you do not select a specific blogger in front of whose video your advertisement will pop up, but only specify general target settings. Payment is charged for conversions and for viewing for more than 30 seconds.
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Comment by luna4892 on July 14, 2020 at 6:32am
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Half of all YouTube bloggers attribute their channels to either entertainment or computer games. Least of all you can find channels dedicated to pets.
Some bloggers require hundreds of views to get one comment or like from an audience. And someone for every hundred views has more than ten likes and comments.
In 80% of cases, your advertising with successful bloggers will bring one likes or comments for every 35 views.
See top-100 youtubers to know who can order ads.
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If desired, advertising with bloggers is an unlimited flight of imagination and creativity. But most adhere to more or less standard formats. It can be a very short video literally 15-20 seconds devoted to your product / product / service which is inserted at the beginning in the middle or at the end of the issue bloggers use the terms preroll / midroll / postroll.
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Comment by Foks3 on July 14, 2020 at 7:22am
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YouTube is no longer the place where schoolchildren live. This is the second search engine in the world, so do not advertise there pure frivolity. 800 hours of video are watched on video hosting per minute. And this interested audience is mostly solvent and active.
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Comment by Vurdalak on July 14, 2020 at 7:49am
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I am also a YouTube blogger and have my own channel. Unfortunately, I am not a very active blogger, because I have the main job, plus I work part-time in my free time, there is very little time left to watch YouTube videos, I watch more films. As for advertising with bloggers, it’s better to choose popular popular channels; these are, as a rule, entertaining or gaming.
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Comment by lapun chuz on July 19, 2020 at 1:15pm
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Yes you are right. Youtube is a good platform for promoting goods. But to implement the business is best to use vkontakte . It's as simple as that. You need to create an account and with the help of smoservice you can raise your status online https://smoservice.net/vkontakte/vkontakte-reports/ and quickly become popular with users. So you will quickly find your customers.
In smoservice you can buy comments, subscribers, views and likes for all popular social networks.
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