There is a widespread misconception about the cost of outsourcing to a digital marketing agency and hiring an in-house team. Most people think that the latter is more affordable than the former.

But this is not always the case, as the amount you pay mainly depends on the agency you choose and the scope of your marketing goals.

On the other hand, running an internal…

There are more than 5 million apps available to download on the Google Play Store and iOS App Store combined. 

So it's not surprising that marketers have a hard time differentiating their app from others and driving higher clicks and conversions. Fortunately, App Store optimization can greatly assist them in this search.

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The Discovered - Currently Not Indexed status means that Google knows these URLs, but hasn't crawled them yet (and therefore hasn't indexed them).

If you are running a small website (less than 10,000 pages) with good quality content, this URL status will automatically resolve after Google has crawled the URLs.

If you are running a small website and you still get this…

Instagram quickly surpassed itself as a fun social media app for young adults and teens and has also become a new marketing tool with serious content marketing, sales, networking, and audience building for many people, brands, and businesses.

According to the latest reports, Instagram is one of the most popular social media apps with over 200 million active users and 1.6 billion likes per day for…