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Bags and Luggage Specialist Retailers: The highly fragmented channel of bags and luggage specialist retailers recorded 3% value growth in 2016. Given the positive economic landscape, the channel’s results were also boosted by growth in the travel market. As the number of trips increases, demand for luggage rises. At the same time, the channel continued to be impacted by counterfeiting. Recent reports claimed that the illegal market leads to annual losses in Portugal of EUR12 million in bags…Continue
After a positive year in 2015, El Corte Inglés is certain to remain faithful to its current business strategy and further invest to differentiate itself from competitors through the superior levels of customer service provided, as well as investment in product quality and warranties. With the main Portuguese cities increasing their tourism levels, El Corte Inglés is also predicted to focus on the hiring of polyglot employees capable of easily communicating with the increasing number of…Continue
Jeronimo Martins Polska intends to expand its presence in major Polish cities, where there is still room for new openings. The company is focusing on developing its offer in response to new trends and strong price competition. A lower number of openings are expected than during the review period, in parallel with an emphasis on upgrading and remodelling existing outlets.
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Avon Cosmetics Polska remains the largest direct selling company in Poland. The company is focusing on improving its traditional sales model thanks to newly acquired agents and their continuous education. At the same time the company is trying to combine traditional forms of direct selling with opportunities provided by the internet. Avon is improving the functioning of its website and is active in social media. With Poland being Avon’s most significant European country in terms of sales and…Continue