Create Non-Branded, Searchable Web Content
At this stage, very few people may know about your brand, particularly on a brand-name basis. This is where you can use non-branded search to your advantage in order to drive traffic to your website.
Forge Strategic Industry Partnerships
Getting your foot in the door as a new startup or business often requires forming close partnerships with other business owners. Never underestimate the power of referrals and word-of-mouth…Continue
Added by ravi teja on January 18, 2022 at 8:56am — No Comments
Your content strategy should be at least two-fold in terms of creating content that gets your brand name out across platforms and in driving organic traffic to your site.
Content marketing can help your brand:
Attract more followers on social media
Generate social/referral traffic to your website
Form strategic brand partnerships
Improve the organic ranking of your website
Earn high-authority backlinks to your site
Improve customer retention…Continue
Added by ravi teja on January 17, 2022 at 8:16am — No Comments
Today’s communications service providers (CSPs) face increasing demands for higher quality services and better customer experience (CX). Telcos are capitalizing on these opportunities by leveraging the vast amounts of data collected over the years from their massive customer bases. This data is culled from a range of channels, such as:
detailed customer profiles
service usage, and
Added by ravi teja on January 17, 2022 at 7:28am — No Comments
Likewise, using SEO to your advantage is one way to drive brand awareness. You may not yet have name recognition, but you can use non-branded search terms to drive users to your website.
What This Means For Your Brand
All of the above means that content marketing is essential to influence your organic traffic and drum up brand awareness.
Your content strategy should be at least two-fold in terms of creating content that gets your brand name out across platforms and in…Continue
Added by ravi teja on January 13, 2022 at 10:11am — No Comments
Content marketing continues to be one of the most powerful methods for driving targeted traffic and winning over new customers – and it shows no signs of slowing down in 2022.In fact, new strategies seem to emerge every year, empowering more content producers to create more compelling and engaging content.
Traffic generation is only one of the many perks of content marketing, though. For new and growing brands, content can be a way to put themselves on the map. We’re talking about…Continue
Added by ravi teja on January 12, 2022 at 5:34am — No Comments
Tech Today Trends is an online resource for Latest technology Updates and Trends for online users and we simply wanted to start a blog for a long time where we could resent and share our Great knowledge.
Technology Write for us
Added by ravi teja on January 11, 2022 at 7:30am — No Comments
Many advertisers aren’t convinced that they should be running paid ads. They often ask, what’s the point of paying for clicks when I have organic links on the first page for free? This is a fair question. That’s why we’ve listed the many reasons to use pay per click advertising when you rank high organically.
Also, remember that 80% of website traffic is directed to your site through search engines. That means the brand strategy you have on the SERP is critical to your site’s success.…Continue
Added by ravi teja on January 11, 2022 at 7:15am — No Comments
Crawl budget is the number of URLs crawled by a search engine during each session on your website. This number is determined based on a combination of factors – grouped around the size, health, and popularity of your website.
Smaller, less complex websites likely don't need to worry about crawl budget as much as larger, more complex websites. The more pages on your site, the more likely it is that Google will miss important pages due to various factors.
Added by ravi teja on January 4, 2022 at 8:26am — No Comments
You might have noticed that search results are getting increasingly diverse and complex. There are knowledge panels, images, videos, featured snippets, rich snippets and over 200 other SERP features. All of these features exist to satisfy very specific search intents, like people looking for business information, products, recipes, short answers to complex questions, and so forth.
One way Google is able to pull this very specific information from our websites is by relying on Schema…Continue
Added by ravi teja on December 30, 2021 at 6:18am — No Comments
Now that you have your keywords sorted by intent, it’s time to figure out the exact type of content to satisfy the searchers. As we discussed before, the intent of the query and even the query itself are not reliable indicators of the type of content needed to satisfy them. It’s common for two nearly identical queries to be satisfied with very different SERPs.
The only reliable way to create the best type of content for a particular query is to look at what’s already ranking in SERP.…Continue
Added by ravi teja on December 30, 2021 at 5:19am — No Comments
Google satisfies each type of search intent with a very specific type of content. So, if you are targeting a specific query, but your content does not match the intent, then you will not appear in SERP. Understanding the intent and creating appropriate content could be a real breakthrough in your SEO strategy.This is especially true for queries with informational and commercial intent. These types of queries can be satisfied with a wide range of content types.
How does Google…Continue
Added by ravi teja on December 30, 2021 at 4:56am — No Comments
Search intent is the end goal of a search user, the exact type of information a user is looking to receive in search results. It’s called intent because the search goal is not always obvious from the query.
Say, I search for something like gravel bikes. Do I want to learn what they are? Which are the best models? Where can I buy some? My intent is not very clear, so it’s up to Google to interpret my query and decide what kind of content to show me.…Continue
Added by ravi teja on December 29, 2021 at 10:14am — No Comments
A featured snippet is nothing but a cheat. Google cheats when it passes our content for its own. Users cheat when they get the information without visiting our websites. But, more importantly, we cheat when we manage to get a featured snippet and completely obliterate all of our search competitors.
A featured snippet is a search result that’s been elevated to the very top of the search results page. It tends to have more content than a regular snippet. A featured snippet could show a…Continue
Added by ravi teja on December 29, 2021 at 8:52am — No Comments
Many industries value AI for its exceptional ability to analyze big data. As an industry that has constant access to vast amounts of data, it is not surprising that telecom and AI go together better than peanut butter and jelly. Let’s take a closer look at the most common ways this technology is used in telecommunications.
As a network grows and becomes more sophisticated, maintaining it becomes increasingly difficult. Fixing issues can be a costly and…
Added by ravi teja on December 29, 2021 at 3:13am — No Comments
Sometime in the past, when I worked with a website that urgently needed help, I found an SEO (from the first result on Google) who knew how to catch the lead right out of the gate. In half an hour, he told me everything about our SEO issues, and I was wondering how the hell he’d found it out.
The truth about SEO is that you can know a lot without even looking into the Search Console or Google Analytics. Whenever you’re doing SEO for yourself, checking on a new SEO client or a marketing…
Added by ravi teja on December 28, 2021 at 8:00am — No Comments
First of all, it’s necessary to sort out “what is a backlink”. There is no need to explain everything in detail. The main thing to understand is what it is for and how it works. A backlink is a kind of Internet manipulator. It links one particular site with other external websites which contain links to this site. In other words, when you visit external sites they will lead you to that particular site. Backlinks are used for SEO purposes to optimize a website in a proper…Continue
Added by ravi teja on December 28, 2021 at 5:38am — No Comments
All SEOs will agree that link building is one of the most effective strategies to boost organic rankings.
The reason is search engines are inclined to rank websites with high-quality links as it’s the most important trust signal. However, building backlinks is something you may find highly time-consuming and sweaty. But don’t worry, if you have a perfect link building partner who can do 100% White Hat Link building, you can sit back and relax. If you’re looking for one such partner,…Continue
Added by ravi teja on December 22, 2021 at 5:49am — No Comments
Moving into a new era, I was struck with the realization of how important it is for us to stay updated. From the most basic of human indulgences like clothes to more important ones like game applications, we need to know what’s up! If staying on trend is so important in such petty affairs, it makes more sense for a complex and important operation like business marketing to prioritize it too.
A slight change in customer behavior and we have a new trend circling the market. Today, it is…Continue
Added by ravi teja on December 20, 2021 at 8:57am — No Comments
Obviously one doesn’t write content on web pages or blogs for self reference. Therefore, it is important to understand the point of view of the reader. Only when the writer has a clear picture of who would be reading the content, he can write specifically according to what the reader wants to read.
For example, if I write about SEO using some technical terms, a layman wouldn’t understand the whole piece of content properly. He would need some references to understand the concept fully…Continue
Added by ravi teja on December 20, 2021 at 8:47am — No Comments
When something important happens in your business, it’s common to write a blog post, share the news on social media, and even spread the word through email. These are great, but one thing businesses often forget is the press release.
Press releases can amplify your reach, generate leads, and even build connections with influential media outlets.
When you’re putting in the time to write a press release, you want to make sure it’s effective and the results are worth your team.…
Added by ravi teja on December 20, 2021 at 7:52am — No Comments