For small businesses, spending money on their product is very hard because of the budget. But at the same time product presentation is very important and necessary in-order to sell product and increase sales. Cosmetic products cannot be sold without proper professional packaging. People hesitate to buy sub-standard products because these can affect their body. Below are the tips to design and print your cosmetic packaging in small budget.
Designing the Packaging
You can easily design your own cosmetic boxes using Adobe Photoshop. To start the designing for your packaging, you first need to measure the size of your cosmetic container that will fit inside the box. You will need to measure Length, width and depth of container. After the measurements, you need to calculate the open size of the sheet that will be used to create your custom boxes. To calculate the open size of the sheet you can use below formula.
Sheet Width= (2 x width) + (2 x Depth) + 0.5 + 0.25
Sheet Height= (2 x Depth) + Length + 1 + 0.25
Once you get the sheet size, then you will need to open a blank document in Adobe Photoshop. Make the width of the document equal to the Sheet width you calculated using the above formula. Similarly make the height of document equal to the sheet height you calculated using the above formula. Once the correct size document is in front of you, then you will need to place cosmetic box template on top of it and start designing your box. You can easily get the cosmetic box template from some online printer. While designing your box, you need to make sure that all the images you are using should be of high resolution. Best printing resolution is 300 dpi.
Finding Reliable Printer
Finding a reliable printer is also one of the most important tasks. Once you have a reliable printing source you can easily route your jobs to them for all your printing needs. You have to be very careful in finding printing source for your boxes. These days many companies from China and other countries are offering online printing services. You need to make sure, the company you are dealing with is a legitimate business and have physical address in US. You should be able to reach your account manager easily at any time.
Printing Your Boxes
Send your high resolution artwork to the printer you selected. Before sending files, make sure your files are correct and there are no spelling errors. Print the final artwork file from your laser printer and check if everything gets printed correctly with proper bleed margin. You can send files to printer using email, upload at printer ftp site or use any online file storing website.
POP for Cosmetic Boxes
Please your boxes at cosmetic stores to target your potential clients.
Benefits of Using Custom Boxes
Using custom boxes can bring a lot of benefits for you and your company, it can help to save more money, get more publicity and show a more professional impression. Most of the top companies use these boxes due to its multiple benefits.
1. Looks more professional
Are you asking yourself how to show your professionalism with custom boxes? It is possible, and there are multiple ways to do it. One example could be printing in the box the physical address of your company along with the company logo, contact number, and your company's email address.
2. The size you need
One of the biggest benefits is that you can grab any size you want to get the perfect fit for your products. By doing this, you'll be saving a lot of money in reducing the packaging material that you need. Another thing is that you will also save money on buying smaller boxes.
3. It looks stunning!
It looks much better than a simple brown box with nothing on the sides, just compare a colored box with a logo, company name, contact number, email, a particular size and design with a boring standard brown square box, it I attract way more people.
How to Get Custom Boxes
Once you've decided that you want these boxes, it's time to think about how you are going to get the custom boxes and what is the design that you have in mind.
Think of the design and inspiration
While looking for boxes in custom boxes websites, they offer you the editing tools but is up to you to cardboard boxes decide how you are going to make your box, think of the colors, the size, the location where you want to place the logo, phone number, etc.
Find a custom box manufacturer
Now that you have your design in mind, it is time to find a good manufacturer who can get you the boxes done.
Depending on your location, you will find different types of box manufacturers. Go online and search for custom box manufacturers, contact them and tell them all the details about your idea to see if it is possible and to get a sense of the price. The more boxes you buy, the less expensive each box will be, the price also varies with the kind of logo you chose, and box design and size, so keep all these in mind.
Tips when getting your custom boxes done
• You might hear the concept "flute size" this is the thickness of the cardboard substrate
• The best materials you can chose to make your box are Kemi White, Kraft and White. Kemi boxes consist of a clay coated substrate that looks really good, preventing the ink from penetrating the liner and making a glossy finish
The White one costs a little more money; this is because you get a higher printing quality.
The Kraft, is the most common of three, it is the least expensive, has a brown color and it is made from recycled materials.
• Mailer is the most used box style, you can use this one on your boxes, not all mailers are created the same way, so if you want to be sure, request some samples so you can see which one is the best.