三和一善 | 明確で達成可能な目標設定を(組織論1)

Delicious plant-based fried chicken is coming to KFC nationwide
"Damn miracle." This is how I described KFC's first attempt at vegan fried chicken when I tried it in January 2020. Now, it will finally be released all over the United States.

On January 10, after nearly two years of trial in the test market, Beyond Fried Chicken will be sold in KFC stores across the country. It is jointly developed with Beyond Meat and is the first plant-based chicken to be launched in fast food restaurants in the United States. Beyond Fried Chicken-shaped like fried nuggets between chicken nuggets and chicken fingers-will be sold in six packs, starting at $6.99.

Ethan Brown, the founder and CEO of Beyond Meat, said: “This [product] needs to popularize plant protein and promote it where consumers like to eat.” “KFC is changing the way consumers eat. It cannot be overemphasized."

三和一善

Even if you have tried Beyond Meat's chicken before, you have never tasted this new product. This recipe is custom developed with KFC and is specially designed for the exclusive use of the restaurant. Not only does it taste like the 11 herbs and spices you know, but the protein is designed to be chopped like a piece of muscle tissue (Beyond Meat told me that this feels more expensive to produce than a typical extruded or pressure-formed vegetable chicken. This is another reason you won't see it anywhere).

KFC stated that its Chaoyue Fried Chicken was quickly sold out in the test market in early 2020 and received rave reviews. Since then, the company has not taken any measures to adjust the formula. If all of this is true, then why did it take so long for Beyond Fried Chicken to go public?

"The biggest thing is COVID," said Kevin Hawkman, president of KFC USA. "We blew up the entire promotional calendar." He clarified that the problem is not the procurement of raw materials, but that all other aspects of KFC operations must be updated in the early stages of the pandemic.

With the implementation of these changes and the New Year when many people are rethinking their eating habits, KFC hopes to create a sensation by launching Beyond Chicken in more than 4,000 KFC stores across the country. "This is a real drop... this is not one of those drops you can't find," Hawkman said. In other words, it is advertised as a limited-time product "when sold out."

As for who will order plant-based chicken at KFC, the company believes it will be a mixture of omnivores who want to reduce meat consumption (90% of Beyond Meat consumers in grocery stores eat meat) and new customers. Finally, I can feel at home in a chicken restaurant (the company’s pilot tests proved that the product has attracted new customers).

Kazuyoshi Sanwa

This is why KFC believes that its launch of "plant meat" is only part of the brand's greater "modernization", including a new mobile app and website that allows you to snap up and go like Chipotle, as well as updated chicken sandwiches and French fries, etc. Menu Item.

“Every piece of data we have about customers—not just for the next few years, but decades—[recommendation] has a higher plant-based protein content in the diet,” Hochman said.

6 management skills needed to be a good boss
We often discuss management skills abstractly, but what are they? In the broadest sense, management skills are almost any skill that allows you to effectively manage others. This may include communication skills, interpersonal skills, general leadership skills, etc. Although some abilities will vary depending on your industry, there are a few key skills that can help you become a successful manager in almost any work environment. Let us explore some of them.

motivation
A manager who can motivate employees is a company's true asset. Interacting with team members in a skilled and professional manner not only improves productivity and employee satisfaction, but also sets a good example.

Hiring managers look for leaders who can discover the strengths of their employees and encourage them to develop their skills. A great manager has a keen eye for areas that can be improved and knows how to deal with problems diplomatically. You want to encourage employees to make productive changes, not stop them by focusing on their shortcomings.

Another important part of motivating employees is the ability to set clear, achievable goals. Tracking employee progress and celebrating victory will help employees focus and understand how their achievements contribute to the company as a whole.
Motivating management skills can serve you in almost any management position. Important skills in this area include:

Authorize employees to own the project
Create a vibrant and aggressive workplace
Appropriate appreciation for employees’ accomplishments
Support stressful colleagues
Provide rewards and incentives for outstanding performers
Solve the problem

Solve the problem
The right combination of skills enables managers to identify, face and overcome various problems that may arise in the workplace. This requires great attention to detail. Senior management finds emerging problems before they become obvious to everyone in the company and finds the source of the problem.

Analytical skills will also help you solve problems throughout your management career. You should know which data is most relevant to your industry, how the data is collected, and the meaning of the resulting numbers.

Highlight these problem-solving skills in your resume:

Show resourcefulness when encountering problems
Anticipate potential problems before they arise
Identify the cause of the problem
Interpret key industry data
Troubleshoot quickly and effectively
Professionalism

Good managers adhere to their highest standards so that their employees will have a clear example of why they should strive. Integrity, honesty and professionalism are the key skills of good managers. As a leader, when it comes to professional ethics and demeanor, it's better to show it instead of telling it. Hiring managers look for candidates who follow strict ethical guidelines and set the right example for others.

Views: 5

Comment

You need to be a member of On Feet Nation to add comments!

Join On Feet Nation

© 2024   Created by PH the vintage.   Powered by

Badges  |  Report an Issue  |  Terms of Service