Market Analysis

The global antivirus software market will reach USD 7.16 billion at an 8.4% CAGR by 2030, states the new Market Research Future report.

The Antivirus Software Market report provides a detailed analysis of global market size, regional and country-level market size, segmentation market growth, market share, competitive Landscape, sales analysis with forecast.

Antivirus software, simply put, is a program that has been designed to prevent, detect, search for, and remove viruses as well as other malicious software such as Adware, Trojans, and worms. This antivirus is used by government institutions, enterprises, and individuals.

Various factors are propelling the global antivirus software market revenue. As per the MRFR report, such factors include a rising number of cyber-attacks and cybercrimes through malware like adware, viruses, and Trojans, increasing use of paid antivirus software and antivirus protection product, initiatives by the government for cybersecurity, growing adoption of smartphones, and use of external devices like media cards and USBs.

In a nutshell, COVID-19 impact on managed services has been fruitful, with the market growth enhanced than before. Given the prevalent lockdown situation, managed services vendors are now investing heavily in remote-centric worker solutions, which can make the market highly resilient in the coming years, even as the world is currently rushing to achieve a COVID-19 breakthrough.

Antivirus Software Market Drivers

Rise in Cyber-Attacks to Boost Market Growth

In the succeeding years, it is likely that the market for antivirus software would expand due to the rise in cyberattacks. A cyberattack is an intentional disruption, disablement, destruction, or manipulation of a computer or other device that takes place in cyberspace. The use of viruses or malware to hack into computers, laptops, and mobile devices is on the rise, as are data breaches. Cyberattacks can be stopped with antivirus software, which can block or stop viruses and other malware from infecting the device.

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Antivirus Software Market Opportunities

Increasing Use of Mobile Devices to offer Robust Opportunities

The increasing use of mobile devices coupled with the usage of external devices like media cards & USBs will offer robust opportunities for the market over the forecast period.

Other factors fuelling market growth include a rise in the use of paid antivirus software & antivirus protection products and government cybersecurity initiatives.

Antivirus Software Market Restraints and Challenges

Concerns about Data Security to Remain Market Challenge

The growth of antivirus software is anticipated to be significantly constrained in the aforementioned estimated period by the increase in the number of solution providers offering software on a trial basis or free pirated antivirus software. Besides, the increasing concerns about data security and shortage of in-house expertise may also impede Antivirus Software Market growth.

Competitive Outlook:

Key contenders profiled in the global antivirus software market report include Cheetah Mobile, Inc. (China), Beijing Rising Information Technology CO., LTD. (China), AHNLAB, INC. (South Korea), Microsoft Corporation (US), Comodo Security Solutions, Inc. (US), Quick Heal Technologies Limited (India), Tencent (China), BEIJING QIHU KEJI CO. LTD (China), Avira Operations GMBH & CO. KG. (Germany), Data Cyberdefense AG (Nordrhein-Westfalen), F-Secure (Finland), Fortinet, Inc. (US), Avast Software S.R.O. (Czech Republic), Trend Micro Incorporated (Japan), Kaspersky Lab (Russia), Bitdefender (Romania), SPOL. S R.O. (Slovakia), ESET, Mcafee, LLC (US), and Symantec Corporation (Broadcom Inc.) (US).

Segmentation:

By Type:

Computers
Tablets
Smart Phones
Others
By Application:

Enterprises
Individuals
Government
By Region:

North America
Europe
Asia Pacific
Rest of the World (RoW)

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Regional Analysis:

The global APAC antivirus software market is predicted to have healthy growth over the forecast period. Rising adoption of BYOD by enterprises, advances in digital technology, the rising purchasing power of the middle-class, presence of major companies, and adoption of cloud technology are adding to the global antivirus software market growth in the region

By region, the global antivirus software market covers the growth opportunities and recent trends across Europe, North America, the Asia Pacific (APAC), South America, and the Middle East and Africa (MEA). Of these, North America will lead the market over the forecast period. The constant demand from individuals and enterprises, presence of multiple providers, several benefits offered by the software, increasing urbanization, advancements in digital technology, higher disposable income, rise in BYOD users, rising adoption of cloud technology, need to safeguard devices from cybercrimes, and various collaborations, partnerships, and mergers are adding to the global antivirus software market growth in the region.

In Europe, the global antivirus software market is predicted to have the second-largest share over the forecast period. Digitalization, rise in cybercrimes, growing adoption by government organizations, and increasing commercial and individual use are adding to the global antivirus software market growth in the region. The United Kingdom has the utmost share in the market.

Reasons for Buying This Report:

It Provides A Forward-Looking Perspective on Different Factors Driving or Restraining Market Growth.
It Provides Five-Year Forecast Assessed based on How the Market Is Predicted to Grow.
It Helps in Understanding the Key Product Segments and Their Future.
It Provides Pinpoint Analysis of Changing Competition Dynamics and Keeps You Ahead of Competitors.
It Helps in Making Informed Business Decisions by Having Complete Insights of Market and By Making an In-Depth Analysis of Market Segments.
Table of Contents:

1 EXECUTIVE SUMMARY

1.1 MARKET ATTRACTIVENESS ANALYSIS 18

1.2 GLOBAL ANTIVIRUS SOFTWARE MARKET, BY TYPE, 2020-202719

1.3 GLOBAL ANTIVIRUS SOFTWARE MARKET, BY APPLICATION, 2020-202720

1.4 GLOBAL ANTIVIRUS SOFTWARE MARKET, BY REGION 21

2 MARKET INTRODUCTION

2.1 DEFINITION 22

2.2 SCOPE OF THE STUDY 22

2.3 RESEARCH OBJECTIVE 22

2.4 MARKET STRUCTURE 23

3 RESEARCH METHODOLOGY

4 MARKET DYNAMICS

4.1 INTRODUCTION 30

4.2 DRIVERS 31

4.2.1 GROWTH IN CYBERCRIME 31

4.2.2 INCREASE IN SMARTPHONE USERS 31

4.2.3 RISING USE OF PAID ANTIVIRUS SOFTWARE BY INDIVIDUALS 31

4.2.4 DRIVERS IMPACT ANALYSIS 32

4.3 RESTRAINTS 32

Continued…

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