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Forget Baby Boutique: 10 Reasons Why You No Longer Need It

With the opportunity to dress your little girl in dresses all summer (and who doesn't adore a little sweetheart in her summer dress?), you might be tempted to completely overlook the notion that it's time to start shopping for solid baby t-shirts for her to wear. However, with so many promising picnics, days in the park, or casual strolls to put on your "Why Not?" list, you should be in the market to find the most luxuriously soft fabrics to put on your princess. With a growing ensemble in her wardrobe, and the countless times you'll be changing her throughout this next season, you'll want to be sure that you grab 2-3 times more baby t-shirts than you envision you'll need. Somehow, melting ice cream and frozen juice pops tend to make short work of her first outfit in the day, usually by lunch.

With that in mind, when you do shop for your baby girl clothes, make sure that you are shopping in the top-shelf of clothing stores. Consider shopping online for some designer baby clothes, so you won't have to worry about replacing her wardrobe - Baby Boutique you can save her clothes for next year, or for a friend who will thank you for your gourmet taste in the tres chic trends that you've decided to opt for. Clothing should seen as more of an investment, something to pay forward and share with friends and their little ones, or to keep for your next child.

When you do find a good boutique to shop in, be sure to keep in mind your daughter's versatile wardrobe. The more easier you can make your life when it comes to her clothes and getting her ready, the more peaceful your day will go. With that in mind, you'll want to be sure that you buy styles that are "evergreen" in nature - buy solid color tees, which will go well with cute jersey-cotton sundresses and the like. Solid colors will give you the most diverse combinations as you're hurrying to and fro, and just want something to grab really quick.

And don't forget who's wearing these tees - her skin is sensitive, tender and succulent. Her t-shirt shouldn't be overly ornate or fit uncomfortably. There are cute designer styles available in the very best boutiques, especially from the major metropolitan centers. With the advent of e-commerce, shopping online at a reputable boutique is now no longer a great hurdle, and the best part is that you can enjoy "big city fashion" without the big city traffic congestion! Shopping was never easier than, "browse, click and delivered."

This summer, when you're enjoying tanning at the poolside, or visiting with a girlfriend for a day at the park or zoo, be sure you've got plenty of solid baby t-shirt from a designer baby clothes shop that you can trust for quality clothing. From both a convenience as well as a fashion standpoint, it has never been this easy to be a parent of a wonderful, well-dressed, beautiful daughter who will love the succulent fabric you've wrapped her in. Yes, even in something as tiny as her little tee, you can show a mother's loving hand.

The old political statement, 'It's the economy stupid' sure rings true today. As in politics, so changes consumer shopping habits for boutique label kids clothes. Three years ago customers of upscale children's clothes rarely turned a tag over to look at price before they bought several thousand dollars worth of back to school clothes because it was all about picking the right labels with the hottest, freshest looks, whether it be European or American. Today, however, the vast majority, including me, do what I call a 'fashion reality check' and broadly look at the price to see if the fashion is being provided at a good value.

A quick check of some of the hottest kids labels shows a great girls coat close to $200 three years ago, but today $100, a fun bright girls summer dress $75 now $35 and an adorable baby outfit $60, now $30. Wow, I'm amazed at the number of kids clothing designers that have restructured their businesses to provide affordable fashion without compromising on quality.

It takes years to effect a successful business restructuring so did all these companies anticipate a soft economy? I think not. The catalyst for change was the big box retailer Target. As one of the nation's largest apparel sellers, Target raised the fashion value bar to new heights and set a standard that boutique labels needed to exceed to remain successful. In essence, branded apparel manufacturers need to provide products to specialty retailers which are cutting edge, fresh, novel, and at a price that screams value in order to remain in business.

This behavior has been extremely positive for specialty store owners because their product mix is still cutting edge, fresh and novel, but it is also represents a compelling value to the consumers of kids clothing. Specialty stores will never compete with Target on price, but with about 2,000 children's boutique label manufacturers pushing the fashion value edge, consumers will find a lot of extremely exciting fashion at moderate prices. Collectively these small upscale fashion designers offer a product mix that could never be produced for the mass market.

Thank you Target, you made the upscale kids clothes industry change for the better! And just in time for a softer economy.

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