One of the monopoly of Amazon in eCommerce has been troubled small businesses for years. With the Covid-19 situation forcing some merchants to move online businesses and small retailers battle with Amazon has become more well-known than ever. Shopify has been come out as an effective weapon powering small and medium level businesses globally. This Amazon vs Shopify comparison is promoting new dynamics in the eCommerce.

Earlier the launching of Shopify, small and medium level businesses had to select from either of the two ways. One is to list the products on a marketplace like Amazon or sell directly to the customers (Offline market). Merchants had to rely on advertising and word of mouth. That has been changed with the emergence of Shopify. Now, small-level businesses are striking back at Amazon and other eCommerce stores with Shopify.

Let's dive deeper to understand the Amazon vs Shopify Battle.

Enabling Omnichannel Commerce

eCommerce platforms like Magento, BigCommerce, and Shopify are increasing the power of small businesses to cope with the growing market. Shopify App Development not only enables you to have your own eCommerce website but also lists the products on top marketplaces. It will permit you to sell your products across mobile apps, web, and social media platforms. All this together is called omnichannel Commerce.

Selecting one of the platforms from these brings a pack of operational benefits. Platforms like Shopify provides you access to third-party and cloud-based services like payment. That means more control over the branding and customer relationship management capabilities than marketplaces like Amazon.

Shopify-powered online eCommerce stores have created frightening competition for other eCommerce like Amazon. While dealing with the eCommerce giants merchants are getting more leverage. They need to hire a professional Shopify expert or a leading Shopify App Development Company to build a customized online store as per their business requirements. A competition of small businesses with the enterprise-level eCommerce store like Amazon has boosted a level at which the giant is now offering its own service to building the stores outside its marketplace.

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