How to set up a business account in the Instagram application?

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Before setting up a business account on Instagram, it is best if you have already set up a Facebook account with a business page. 

This will help you in the next steps and make it easier for you to connect your business with the two platforms.

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These are the steps to set up a business account on Instagram.

Step 1: Download the App


You can post content on Instagram only through your mobile app. So, first search for Instagram in Google Play Store or Apple Store and download it.

Step 2: Create an Account with Your Email ID


You can use your business email address while creating an account on Instagram. When you use your company email address, your contacts can easily search for your company in the "Find friends" function.

Step 3: Complete Your Profile and Select a Username


Now, you need to create a strong username and password for your account and confirm it to proceed further. 

If you are setting up an Instagram account for your business, you can put the business name as a username or anything related.

On the other hand, if you are an agent or consultant, you can choose to put your name or the name of the company. 

However, remember to choose a username that distinguishes you from a personal account and confirm it to move on.

Instagram will generate two or three username suggestions based on your input and availability.

You can finalize the username that is available at this time. Also, this can be changed later and also any number of times.

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Step 4: Find Facebook Friends and Other Contacts


In the next step, you will be asked to add your Facebook friends or friends to your contact list on Instagram.

It is your choice to go ahead with this or skip this step to go further. It is recommended to complete your Instagram profile and post a photo or two before you start adding people or accepting requests from people who want to be your followers on Instagram.

Instagram allows you to find your Facebook friends whenever you want. To do this, you must go to the settings of your page and then choose the option "Find Facebook friends". So don't worry if you want to skip this step for now.

Step 5: Choose a Profile Photo


It's time to give your Instagram account an identity by setting your profile picture. Your image should be your brand logo or anything associated with your brand. This is because you are setting up a personal account, not a business account.

However, if you don't have a logo, you can create one in Canva, which is one of the simplest tools for creating a logo for your company.

Don't use selfies or group photos for your logo or profile picture. The profile photo is the face of your business, so make sure it is professional.

When you tap the "Add a photo" button, you will see the photo import options. Do not import photos from Facebook because it will copy your personal account information. You can import information from Twitter if you have a business account.

Once you have uploaded your profile photo, you must save your information. This will help you to log in in the future easily. You can choose to save it or skip it.

You will then be directed to a page with suggested Instagram accounts that you can follow. You don't have to follow them if you don't want to or if you're not sure right now.

For example, you don't need to follow a clothing brand if you have a business account as a painting artist. This is your chance to find people to follow.

To know more about:- What are the benefits of adding a branded link to your Instagram bio?

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