Middle East & Africa biofortification market is projected to register a healthy CAGR in the forecast period of 2019 to 2026.

“Biological fortification” or “biofortification” refers to nutritionally enriched food crops with improved bioavailability to the human population which is developed and grown using the modern biotechnology techniques, agronomic practices and conventional plant breeding. The biofortified food crops, mainly cereals, legumes, fruits and vegetables are offering sufficient level of micronutrients to the targeted populations.

The examples of biofortification would include:

·       Iron-biofortification of beans, sweet potato, rice, cassava and legumes

·       Zinc-biofortification of beans, sweet potato, wheat, rice and maize

·       Amino acid and protein biofortification of cassava and sorghum

·       Provitamin A carotenoid biofortification of maize, cassava and sweet potato

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Segmentation: Middle East & Africa Biofortification Market

Middle East & Africa biofortification market is segmented into four notable segments which are crop, target nutrient, gene pool and techniques.

·       On the basis of crop, the market is segmented into cereals, legumes, root vegetables, vegetables, fruits and others.

·       In November 2017, HarvestPlus received USD 5.2 million grants from the United Kingdom’s Department for International Development (DFID) for increasing the private sector involvement in delivering the biofortified crops in South Asia and Africa. This would help in strengthening its position and expanding its business in Africa and South Asia.

·       On the basis of targeted nutrients, the market is segmented iron, zinc, vitamins, amino acid and others.

·       In March 2018, Pairwise Plants and Monsanto Company announced collaboration for developing the agricultural research and development by means of leveraging the gene-editing technology. This would help the farmers to produce better harvests and in the product development of the company.

·       On the basis of gene pool, the market is segmented into primary, secondary and tertiary.

·       In October 2017, the U.S. Agency for International Development (USAID) and Syngenta signed an updated MOU (Memorandum of Understanding) for supporting the agricultural and the food security activities in Asia, Latin America and Africa. This strategy would aim in promoting the food security among the smallholder farmers by co-operating on enhancing the technology adoption, research and development and farmer know-how for boosting the farm productivity.

·       On the basis of techniques, the market is segmented into conventional plant breeding, agronomy and genetic technology.

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Middle East & Africa Biofortification Market By Crop (Cereals, Legumes, Root Vegetables, Vegetables, Fruits, Others), Targeted Nutrients (Iron, Zinc, Vitamins, Amino Acid, Others), Gene Pool (Primary, Secondary, Tertiary), Techniques (Conventional Plant Breeding, Agronomy, Genetic Technology), Country (South Africa, Saudi Arabia, UAE, Kuwait, Oman, Qatar, Rest of Middle East & Africa) – Industry Trends and Forecast to 2026

Competitive Analysis: Middle East & Africa Biofortification Market

Some of the major players operating in this market are Syngenta, HarvestPlus, Intrexon, Arcadia Biosciences, Monsanto Company, PHII (Pioneer Hybrid International), BASF SE, Intertek Group plc, LemnaTec GmbH, and others.

Recent Developments

·       In March 2019, Intertek launched its first independent Hydrocarbon Laboratory for fuel, crude oil testing and the petroleum products laboratory in Iraq. This would help in supporting the increased demand for the quality assurance solutions in petroleum industry in Iraq and will also offer octane engine fuel testing of the gasoline for the first time. This would help in enhancing the customer base of the company and would also help in strengthening the position in Iraq.

·       In October 2017, the U.S. Agency for International Development (USAID) and Syngenta signed an updated MOU (Memorandum of Understanding) for supporting the agricultural and the food security activities in Asia, Latin America and Africa. This strategy would aim in promoting the food security among the smallholder farmers by co-operating on enhancing the technology adoption, research and development and farmer know-how for boosting the farm productivity.

·       In June 2016, BASF was awarded under highly reputed GBC Health Award scheme for the Affordable Nutritious Food for Women Partnership which was rolled out with Stern Vitamins, GIZ, BioAnalyt and Sanku in Tanzania and Kenya. This would help in enhancing the customer base of the company.

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Research Methodology: Middle East & Africa Biofortification Market

Primary Respondents:

Key Opinion Leaders (KOL’s): Manufacturers, Researchers, Suppliers, Distributors, Biotechnologists and Industrialists.

Industry Participants: CEO’s, V.P.’s, Marketing/Product Managers, Market Intelligence Managers and National Sales Managers.

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