Managing and growing a business on Amazon requires wearing a variety of hats at all times, from production and inventory to marketing and shipment. To simplify these daily activities, sellers can leverage Amazon marketing services and other tools that the platform offers.

Not every brand has a massive advertising budget like Maybelline, Nike, or Cadbury. Small businesses have the same goals as huge global companies — boost sales, interact with customers, and expand their market share, but with a limited budget. In this article, we’ve enlisted a few strategies that sellers with a small budget can use to attain their business goals.

Amazon is here to stay and small businesses must understand how to make it work for them. Leverage the customer data available to validate product development and when it comes to product strategies, don’t be afraid to get out of the comfort zone and experiment a little. If you are looking for a digital marketing agency that can assist you in formulating goal-oriented tactics that guarantee results