Global Masterbatch Market size was valued at US$ XX Bn in 2019 and the total revenue is expected to grow at 5.1% through 2020 to 2026, reaching nearly US$ XX Bn.

The global Masterbatch market report is a comprehensive analysis of the industry, market, and key players. The report has covered the market by demand and supply-side by segments. The global Masterbatch report also provides trends by market segments, technology, and investment with a competitive landscape.
Global Masterbatch Market Overview:

The replacement of metal by plastics in end-use industries including automotive, building & construction, consumer goods, and packaging is expected to be the key factor driving the global market growth during the forecast period.
Global Masterbatch Market Dynamics:

Growing Automotive Applications

Plastic afford superior technical properties that are majorly used in automotive applications for many components including airbags, seatbelts, steering wheels, dashboards, and bumpers. Plastics provide better design, safety, and environmental sustainability. All aforementioned factors drive the market across the globe. Automotive and airplane producers use lightweight plastics like PP and PC for windows, hood, and interior applications. This factor expected to propel the market growth during the forecast period 2020-2026.
Availability of Cheap Products

Restraining factors for masterbatch market growth are some cheap products offering from emerging economies, mainly from China. Also, large competition in the market restricts the new market player’s entry, it is possible for manufacturers of the low-quality challenge to these barriers. Developing countries including India and Indonesia have small plastic manufacturing players and they use low-quality masterbatch to produce lower costs plastic products. These all factors majorly hamper the market growth during the forecast period.

Strict rules and demand from North America and Europe is turn into a major opportunity for the masterbatch market demand.
Global Masterbatch Market Segment Analysis:

By Type, the masterbatch market is segmented into color, additive, white, black, and filler. The black type segment accounts for the largest share of the masterbatch market and is expected to be the fastest growing with a CAGR of around 5%. They are used in the manufacturing of various packaging boxes, automotive components, construction materials such as pipes and cables, etc. They are also used in the agricultural sector to make agricultural mulch films in order to provide shade to the crops. These all factors expected to drive the market growth during the forecast period.

The white type segment held the largest market thanks to its wide use in the packaging industry for manufacturing a variety of single and multiple layered films. White masterbatches provide brilliant whiteness to plastic products. The brightness of the color can be altered by changing the composition and grade of titanium dioxide (TiO2).

By Polymer, the market is segmented into PP, LDPE & LLDPE, HDPE, PVC, PET, PUR, and PS. PP polymer segment is expected to hold the largest market share during the forecast period thanks to its high use in rigid packaging, including caps & closure of PET bottles and thin-walled containers of yogurt. It is also used in automotive, flexible packaging, consumer products, fibers, BOPP film, carpets, and reusable products like containers, papers, laboratory equipment, furniture, and medical instrument. This in turn drive the market growth during the forecast period.

By Application, the market is segmented into packaging, building & construction, automotive, consumer goods, textile, and agriculture. The packaging application segment held the major market share in 2019 and is expected to grow at a rapid pace during the forecast period. Availability of a variety of plastics and their regularity standards make them extensively used material for packaging. Plastics can be modified in various shapes. It also provides better aesthetic appeal to the packaging, as they provide the required color, shape, size, utility, printing, weight, and protection. Flexible packaging is mostly used for frozen food, beverage, pharmaceutical products, dairy products, shopping bags, and confectionary packaging.

Global Masterbatch Market Regional Insights:

Growing population and use of plastic end materials in Asia Pacific Drive the demand for masterbatch market in the region

The Asia Pacific dominates the major masterbatch market almost half of the global production. Also, China has a largely fragmented masterbatch industry with 500 market players providing domestic and international requirements. Growing demand from local plastic manufacturers thanks to the increasing population and use of plastic end products including automobiles, home appliances, consumer products, electronic gadgets in the region expected to drive the market growth during the forecast period. Rapid industrial growth in the region results in increasing GDP that has a positive impact on the regional product sales.
Europe is expected to be the second largest masterbatch market during the forecast period.

Europe dominates the second-largest masterbatch market. Rising demand for polymers and for color & special effects highly used to differentiate the products that drive the global masterbatch market demand. Government strict rules to ban plastics resulting in slow market growth. The wide use of masterbatch in many plastics applications in the packaging, building & construction, automotive, consumer goods, textile, and agriculture industries increases the quality of products, thereby attracts customers. Moreover, increase in manufacturing superior products for food packaging and non-food packaging applications expected to drive the masterbatch market growth in the region.

The objective of the report is to present a comprehensive analysis of the global Masterbatch market to the stakeholders in the industry. The past and current status of the industry with the forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that include market leaders, followers, and new entrants.

PORTER, SVOR, PESTEL analysis with the potential impact of micro-economic factors of the market have been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analysed, which will give a clear futuristic view of the industry to the decision-makers.

The report also helps in understanding the global Masterbatch market dynamics, structure by analyzing the market segments and project the global Masterbatch market size. Clear representation of competitive analysis of key players by product, price, financial position, product portfolio, growth strategies, and regional presence in the global Masterbatch market make the report investor’s guide.

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Global Masterbatch Market Scope:

Global Masterbatch Market, by Region

• North America
• Europe
• Asia Pacific
• Middle East and Africa
• South America
Global Masterbatch Market Key Players

• LyondellBasell
• Avient Corporation
• Ampacet Corporation
• Cabot Corporation
• Plastika Kritis S.A.
• Plastiblends India Ltd.
• Hubron International
• Tosaf Group
• Penn Color, Inc.
• A. Schulman, Inc.
• Clariant
• ALOK
• GCR Group
• Plastiblends
• Astra Polymers
• PolyOne
• Others

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