With videos growing increasingly familiar in marketing policies, there are two major hurdles that every business encounters. You not only want to try and grasp your viewer’s video attention measure but also efficiently prompt them to take the coveted action by the outcome of the video. Brands from all over the globe use various types of videos to join with their viewers better. But there’s one kind of video content that’s enhanced the base for most video marketing policies – Explainer Videos.
An explainer video is a small, bite-sized clip that analyzes and explains your brand, goods, or message to the public in a fun, appealing way. The keywords to memorize here are bite-sized, analyzes, and appealing. The best way to promote more viewers to view through your explainer video subject is by explaining to them that it won’t take too long. 60 to 90 seconds is the standard video length for this.

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