People hit the beach or the outdoors during summer. And the perfect drink when chilling under the shade would be a can, bottle or glass of ice cold beer. If you can give away stubby coolers to keep those beers cool, then you will become every reveler's best friend. This is an excellent opportunity to promote your brand

Beer tastes great only when it's cold. Adding ice, however, is not a good solution because it dilutes drinks and takes away the flavor, the fizz and the "kick". The best solution for beer drinkers is to encase the beer container in a neoprene wrap that are fondly called koozies, stubbier holders or stubby coolers.

Personalizing them is a breeze. All you have to do is choose the colours you like, pick out the shape or style, and send your supplier a copy of your logo or spe

cial message, and you have in your hands one of the most powerful marketing tools ever invented

Here are some ideas you can use for creating your promotional coolers:

Use various shapes

Get barrel shaped stubby coolers for your beer cans, slim shaped ones for ladies coolers and cruisers, coolers with bases for holding glasses and long bottle necks for holding wine bottles. Barrel shaped stubby coolers are the most versatile among the lot and can be used over and over again. For you're A-list clients, try giving away coolers that fit in a stack of cans. Zippers added to the fabric keep them closed. The neoprene material is highly versatile, allowing you to create various shapes with it.

Give colour-coded coolers

Stubby coolers can cool beers, soft drink bottles, wine bottles and more. They can be manufactured to look masculine, feminine, funny or even simple - completely matching your product or your brand. Distinguish the males from the females and order barrel shaped coolers in black or navy blue which is suitable for men, and slim shaped coolers in burgundy or red for women. Custom-print funny messages as well, one that is appropriate for males and another that females will find cute.

Design your own coolers

While most suppliers may have ready-made templates for you to choose from, they do allow you to create your own design and take care of printing it for you. Advanced printing technology used on neoprene makes it easy to print anything you want on your items; you are limited only by your imagination. Regardless of your design, always add your logo or business name or both including one contact detail for people to remember.

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