Also, since these are contextually good links, your own site will rank better on Google. Irina Kvashali of amoCRM explained how she gets guest blogging to work for her company in the form of a swap—an exchange of articles between different platforms to boost referral traffic. Even when citing your secondary sources, having a curated list of industry statistics that are clear and to the point does the job. These posts act as resource pages for both searchers and content creators.

But…

One of the most important aspects of what is called “effective SEO content writing” is a strong, clear viewpoint. In some cases, it’s even better to center an article around a controversial viewpoint. The key is to say something that is interesting and intriguing to your audience, and to sound confident about it. A quick tip is to search your primary keyword in Google, open all 10 of the results on the first page, and give them an in-depth read to kick off your research. Instagram, Twitter,…