Affinity Solutions's Blog – December 2021 Archive (1)

Developing Actionable Latino Consumer Insights

As the Latino consumer market gets more culturally fragmented nationwide, national retail brands are demanding more actionable Latino insights to create new strategies for brand growth, which makes perfect sense right! Are these brands getting the bang for the buck? You be the judge, it just takes a minute flipping pages on a magazine or watching TV to realize that most of the retail brands keep on telling us the same story to connect with Latino consumers. Why? There are a handful of…

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Added by Affinity Solutions on December 27, 2021 at 1:19am — No Comments

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