The first thing that should come to your mind, while selecting Startup Names is that who all are going to approach or search for your startup? Are you targeting any specific audience on the basis of age, sex, place and is your target audience going to change with time?

These are some extremely important questions that should hit your mind when you are towards your first step of naming your brand.

Let’s look at a few examples to understand such situations: In case your startup is targeting audience on the basis of age, such as kids, your first target should be the parents of these kids who are going to fall in love with what you have to offer. Likewise, if you have beauty products specially for girls and women, in addition to targeting women, you also need to understand that boys who have girl friends or men who are married, can also approach your store to look out for products for their partners. In a similar way, your target audience can also be decided on the basis of country, place or region. In case you are currently operating in a specific region, you can look out for startup names on the basis of regional language, however, at the same time, you need to be sure of future expansion, as name change in the near future would not be a good idea.

This way, it is essential to first understand your target audience and then conclude the selection of business name for your startup.