Google has become far more stringent with their algorithm, and with more online stores popping up every day, it’s becoming harder to climb the SERPs and get on page one.

You may already be feeling the squeeze and are wondering what you can do to get more traffic onto your website. One of the best choices you have is to invest in a Shopify SEO agency that understands the platform and the unique challenges that come with ranking eCommerce stores in general.

Doesn’t Shopify Already Have SEO Features?
There’s quite a bit of confusion out there when it comes to what certain platforms offer for SEO. While certain apps and templates might be able to help you start off on the right track, there’s actually no fancy solution for search engine optimization. Everything that matters in SEO, from generating backlinks to creating high-quality blog content, all must be done manually.

This might come as a surprise, but the reality is that there are no instant solutions or quick tricks that you can implement in order to rank higher in Google. What few of these kinds of tactics that used to exist are now long gone, as Google has refined the way that content is deemed rank-worthy. Unless you are creating valuable content on your website, providing useful products and services, and adhering to SEO best practices, you’re not going to get very far with your SEO.

That doesn’t mean Shopify isn’t the platform for you. Quite the contrary, Shopify is one of the best services out there for crafting powerful eCommerce stores that look and feel professional and have the right functionality you need in order to make sales. The problem is that no platform that’s out there has anything that can magically solve your SEO woes. Yes, that means you have to do all the work yourself, including technical tweaks to your Shopify store.

Hire a Capable Shopify Agency Instead
There’s always option #2, which is to hire an eCommerce agency that specializes in Shopify and who knows how to rank websites using comprehensive optimization campaigns. Unless you are a SEO wizard yourself or have a ton of time to spare, hiring a Shopify SEO agency is your only viable option.

For businesses that really want to get to page one and start driving more traffic to their products, you need the help of a qualified Shopify agency that routinely works in the platform and understands the modern-day complexities of search engine optimization. That agency is Genius eCommerce®.

Their reputation speaks for itself, and you can see from one look on their website that they have a capable team that is all about results. They have an eCommerce-centric approach to SEO that will help give your Shopify website the boost it needs to rank higher in Google and eventually claim those page one positions. Interested? Give their team a call at 888.982.8269 and start planning your SEO campaign today.