COVID-19 lockdown periods in Ireland have a positive impact on packaged baked goods in 2020, due to the longer shelf life compared to fresh baked goods. This can partly be evidenced by packaged pastries showing the highest value growth in 2020. Bread is also a primary staple of Irish breakfasts and suppers, therefore bread saw a degree of consumer stockpiling response to home-seclusion. Additionally, cakes and pastries have also served as a comforting indulgence for consumers during this time, f...
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Euromonitor International's Baked Goods in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Bread, Cakes, Dessert Mixes, Frozen Baked Goods, Pastries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Baked Goods market;
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* Use five-year forecasts to assess how the market is predicted to develop.

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Table of contents :

Baked Goods in Ireland
Euromonitor International
December 2020

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
Packaged baked goods sees stockpiling boost, as foodservice players switch into retail to maintain sales
Enhanced trend for home-baking sees flour and yeast shortages in shops
Domestic player Joseph Brennan Bakeries maintains lead overall and in bread per se, thank to longstanding tradition and wide range of modern offerings
RECOVERY AND OPPORTUNITIES
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Flat bread and healthier options set to become increasingly popular
Frozen baked goods set to face declines due to healthy eating trends and little innovation
Recovery expected overall, due to baked goods being ongoing consumer staples
CATEGORY DATA
Table 1 Sales of Baked Goods by Category: Volume 2015-2020
Table 2 Sales of Baked Goods by Category: Value 2015-2020
Table 3 Sales of Baked Goods by Category: % Volume Growth 2015-2020
Table 4 Sales of Baked Goods by Category: % Value Growth 2015-2020
Table 5 Sales of Pastries by Type: % Value 2015-2020
Table 6 NBO Company Shares of Baked Goods: % Value 2016-2020
Table 7 LBN Brand Shares of Baked Goods: % Value 2017-2020
Table 8 Distribution of Baked Goods by Format: % Value 2015-2020
Table 9 Forecast Sales of Baked Goods by Category: Volume 2020-2025
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Table 10 Forecast Sales of Baked Goods by Category: Value 2020-2025
Table 11 Forecast Sales of Baked Goods by Category: % Volume Growth 2020-2025
Table 12 Forecast Sales of Baked Goods by Category: % Value Growth 2020-2025

…...continued.
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