Rice, pasta and noodles is experiencing stronger retail value and volume growth in 2020 compared to 2019, helping to offset the sluggish growth of the review period. This reflects increased demand during the COVID-19 pandemic and stockpiling by consumers before and during the country’s lockdown period. According to the CEO of leading player Myllyn Paras Oy, the increased demand lasted for at least four weeks, with demand for pasta also rising sevenfold over a week. After initially being sceptica...
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Euromonitor International's Rice, Pasta and Noodles in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Noodles, Pasta, Rice.
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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Rice, Pasta and Noodles market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
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Table of Contents

KEY DATA FINDINGS
2020 IMPACT
Stockpiling drives retail value and volume growth as consumers turn to staples in 2020
Major chains stock two weeks’ worth of pasta in anticipation of further stockpiling
Convenience trend drives new product development as private label players challenge leader Myllyn Paras Oy

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RECOVERY AND OPPORTUNITIES
Demand set to normalise in 2021 as consumers continue to work through stockpiles
Sluggish value growth over the forecast period as unemployment and economic recovery impact on demand
Domestic origin and innovation set to remain key in the battle to grow value share

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CATEGORY DATA
Table 1 Sales of Rice, Pasta and Noodles by Category: Volume 2015-2020
Table 2 Sales of Rice, Pasta and Noodles by Category: Value 2015-2020
Table 3 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2015-2020
Table 4 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2015-2020
Table 5 Sales of Instant Noodles by Leading Flavours: Rankings 2015-2020
Table 6 NBO Company Shares of Rice, Pasta and Noodles: % Value 2016-2020
Table 7 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2017-2020

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