Retail sales of RTD tea experienced a major slowdown over the course of 2020 as pressure came on demand due to the COVID-19 pandemic. Specifically, the quarantine lockdown that was in effect for several weeks from the middle of March and the strict adherence to the principles of home seclusion and social distancing significantly reduced consumption occasions for the category. RTD tea is a type of soft drink that is often bought as an impulse purchase for on-the-go consumption and this meant that...
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Euromonitor International's RTD Tea in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Carbonated RTD Tea and Kombucha, Still RTD Tea.
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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the RTD Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
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TABLE OF CONTENT:
RTD Tea in France
Euromonitor International
December 2020
List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
Sales growth in RTD tea slows appreciably due to pressures created by COVID-19
Mounting concerns over the role of soft drinks in plastic waste crisis leads to rPET
Lipton remains the key name in RTD tea despite increasing levels of competition
RECOVERY AND OPPORTUNITIES
Adding value and developing strong niche positioning the formula for success
The crowded competitive environment presents challenges for brands to stand out
Sparkling products set to come to the fore in a major shift in consumer preferences

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CATEGORY DATA
Table 1 Off-trade Sales of RTD Tea by Category: Volume 2015-2020
Table 2 Off-trade Sales of RTD Tea by Category: Value 2015-2020
Table 3 Off-trade Sales of RTD Tea by Category: % Volume Growth 2015-2020
Table 4 Off-trade Sales of RTD Tea by Category: % Value Growth 2015-2020
Table 5 Leading Flavours for Off-trade RTD Tea: % Volume 2015-2020
Table 6 NBO Company Shares of Off-trade RTD Tea: % Volume 2016-2020
Table 7 LBN Brand Shares of Off-trade RTD Tea: % Volume 2017-2020
Table 8 NBO Company Shares of Off-trade RTD Tea: % Value 2016-2020
Table 9 LBN Brand Shares of Off-trade RTD Tea: % Value 2017-2020
Table 10 Forecast Off-trade Sales of RTD Tea by Category: Volume 2020-2025
Table 11 Forecast Off-trade Sales of RTD Tea by Category: Value 2020-2025
Table 12 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2020-2025
Table 13 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on soft drinks
COVID-19 country impact
Company response
Retailing shift
Foodservice vs retail split
What next for soft drinks?
CHART 1 Soft Drinks Off-Trade Volume Sales Growth Scenarios: 2018-2025

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CHART 2 Soft Drinks On-Trade Volume Sales Growth Scenarios: 2018-2025
CHART 3 Soft Drinks Impact of Drivers on Off-Trade Volume Sales: 2017-2025
CHART 4 Soft Drinks Impact of Drivers on On-Trade Volume Sales: 2017-2025
MARKET DATA
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2015-2020
Table 15 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2015-2020
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2015-2020
Table 17 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2015-2020
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019
Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019
Table 21 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2015-2020
Table 23 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2015-2020
Table 24 Off-trade Sales of Soft Drinks by Category: Value 2015-2020
Table 25 Off-trade Sales of Soft Drinks by Category: % Value Growth 2015-2020
Table 26 Sales of Soft Drinks by Total Fountain On-trade: Volume 2015-2020
Table 27 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2015-2020
Table 28 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2016-2020
Table 29 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2017-2020
Table 30 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2016-2020
Table 31 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2017-2020
Table 32 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2020
Table 33 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2017-2020
Table 34 NBO Company Shares of Off-trade Soft Drinks: % Value 2016-2020
Table 35 LBN Brand Shares of Off-trade Soft Drinks: % Value 2017-2020
Table 36 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2015-2020
Table 37 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2015-2020
Table 38 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2015-2020
Table 39 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2020
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2020-2025
Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2020-2025

….….Continued

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