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Tobacco and alcohol advertising is a particularly negative influence on teenagers, according to a 2006 issue of Pediatrics, and tobacco and alcohol companies tend to target young people who are susceptible to this advertising. The journal reports tobacco advertising is more influential in getting young people to take up the habit than family members and friends who smoke. According to the journal, onethird of all cases of adolescents who smoke can be linked to tobacco advertising. Foods that are advertised to young people are predominantly unhealthy and addictive. Fast food companies tend to use advertising that will appeal to young people, including incorporating television, film and sports icons into their advertising. Golden Goose A 2013 study from the University of Michigan even found teens experienced higher brain activity during foodrelated commercials than those that did not involve food items. Early exposure to sexuality in advertising at an age when kids are particularly vulnerable has been linked to younger ages of sexual contact. Teaching children media literacy at school and in the home can help mitigate some of the effects of what children see in the media. The American Psychological Association recommends encouraging teens to spend time at home away from the abundant sources of advertising that surround them, as well as talking with them about how and why certain tempting ads are produced by corporations..

When the weather warms up, Eataly transforms its rooftop beer restaurant into a scene from the Italian seaside. The emporium's summer popup restaurant, Sabbia, which means "sand," sports striped cabanas and a retractable roof. The menu represents the coastal cuisine of Italy, including the Riviera Romagnola's piadinas (pressed flatbread sandwiches), Southern Italy's bombette (cheesestuffed pork bombs) and Liguria's fritto misto (mixed, fried seafood), as well as swordfish Sicilian style, and drinks like the Pesca Fresca (peach puree, rosemary, lemon and sparkling water). Seasonal Italian wines and hotweather ontap cocktails all help bring La Dolce Vita to the Flatiron.

Not every business unit in the portfolio can be a rising star. Though rising stars bring in a lot of revenue, they require more resources and capital to maintain. Rising stars are the portfolio component that have the most Golden Goose Outlet growth potential, and therefore can use a lot of the company's resources. For example, the same fashion company could have a lucrative prtaporter line that appeals to a wide audience. Because a readytowear collection can be distributed in more retail outlets than a couture collection, it requires more retail promotions and advertisements to keep it at the top of customers' minds. Though it will bring in more revenue than the couture collection, it also requires more resources.

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