Latin America is witnessing a positive curve in the number of new vehicle registration during the past few years. The growing middle class economy, increasing number of thefts and accidents on the road has further increased the demand of highly advanced safety features in the vehicles. Owing to which an increase in the demand of radar detectors vehicles is registered in the region. In addition to this the commencement of several auto programs are also expected to fuel the market growth. On the other hand, the high taxation rates and high production cost within the region are attributed as the factors hampering the market growth in the region.
LATAM Automotive radar market is segmented based on the range of the radars that includes short and medium range radar (S&MRR) and long range radar (LRR). The short-range radar (SRR) system primarily operates at the 24 GHz frequency band and requires a large bandwidth ranging from 3-5 GHz. The Long-range radar (LRR) operates at 77-81 GHz frequency band and showcase the promising future in automotive radar market. In 2017, S&MRR segment dominated over LRR and was valued at $61.26 million however LRR is anticipated to be the fastest growing market with a CAGR of 32.8% during the forecast period (2018-2024).
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Based on different application areas, the market is categorized as Adaptive Cruise Control (ACC), Autonomous Emergency Braking (AEB), Intelligent Parking System (IPS), Blind Spot Detection (BSD), Collision Mitigation System (CMS) and others. Among these application areas, adaptive cruise control is expected to be the largest market during the forecast period. On the other hand, the market value of autonomous emergency braking application is anticipated to be the fastest growing during the forecast period. Adaptive Cruise control is a luxury feature that allows vehicles cruise control system to adapt the vehicles speed to the traffic environment. The system can increase or decrease the car’s speed to maintain a safer distance
The study further includes the segmentation across different frequency bands that include 24 GHz and 77 GHz. The 24 GHz is a frequency band which is used in automotive radar. It is a vital component of Short range radar which is primarily being used for basic smart driving features such as blind spot detection and collision avoidance system. During 2014 to 2020, 22 GHz segment dominated the market. However from 2021, the market value of 77 GHz radars is anticipated to exceed the market of 24 GHz radar and reach $303.69 million by 2024.
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LA automotive radar market is also fragmented across different vehicle types that include passenger vehicles, luxury vehicles and commercial vehicles. In 2017, passenger vehicles segment dominated the market and was valued at $61.21 million and is projected to reach $XX million by the end of forecast period. Adding to this, the increase in demand of radar systems in the luxury vehicles segment is expected to propel the luxury vehicles segment making it the fastest growing market during the forecast period.
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For an in-depth understanding of the LA automotive radar market, the market is further segmented across different countries that are Brazil, Argentina, Chile and Rest of LA. In 2017, Brazil dominated Latin America automotive radar market in 2017 and is expected to remain dominant during the forecast period.
Some of the major players profiled in the report include Continental AG, Robert Bosch GmbH, Denso Corporation, Aptiv Plc, Infineon Technologies Inc., NXP Semiconductors NV, Valeo SA, Analog Devices Inc., Hella KGaA Hueck & Co and Texas Instruments Inc. These players are entering into several competitive strategies (partnerships, merger-acquisitions, joint venture, new product launch, business expansion and others) with each other or other supplier or automotive OEMs to strengthen their position in the market.
TABLE OF CONTENT :
1. MARKET INTRODUCTION
1.1 Market Definition 11
1.2 Objective of the Study 11
1.3 Limitation 11
1.4 Stakeholders 11
1.5 Currency used in the Report 12
2. RESEARCH METHODOLOGY OR ASSUMPTION 13
2.1 Secondary Data 13
2.1.1 Key Secondary Sources 13
2.2 Primary Data 13
2.2.1 Sampling Techniques & Data Collection Methods 13
2.2.2 Primary Participants 13
3. REGULATORY FRAMEWORK 14
3.1.1 General Overview 14
6.2.1.2 Brazil Regulation for Automotive Radar 14
6.2.1.3 Argentina Regulation for Automotive Radar 14
6.2.1.4 Chile Regulation for Automotive Radar 14
4. INDUSTRY PERFORMANCE 15
5. EXECUTIVE SUMMARY 17
6. MARKET OVERVIEW 19
6.1 Market Dynamics 20
6.1.1 Market Drivers 20
6.2.1.1 Increasing Number of Thefts and Accidents of Vehicles 20
6.2.1.2 Growing Middle Class Economy 21
6.2.1.3 Commencement of Various Auto Programs 23
6.1.2 Market Restraints 23
6.2.1.4 High taxation rates 23
6.2.1.5 Excessive Cost of Production 23
6.1.3 Opportunities in the Market 24
6.2.1.6 Brazil: Automotive Manufacturing and Sales HUB 24
6.2.1.7 Currency Depreciation & Foreign Direct Investment (FDI) 24
6.2.1.8 Low Penetration in Emerging Economies 25
6.2 Key Market Indicators (Demand & Supply scenario) 25
6.2.1 Demand and Supply Side Analysis 25
7. MARKET INSIGHTS, BY RADAR RANGE 27
7.1 General Overview 27
7.1.1 Short Range Radar & Mid-Range Radar (S&MRR) 28
7.1.2 Long Range Radar (LRR) 29
8. MARKET INSIGHTS, BY APPLICATION 30
8.1 General Overview 30
8.1.1 Adaptive Cruise Control 31
8.1.2 Autonomous Emergency Braking 32
8.1.3 Intelligent Parking Systems 33
8.1.4 Blind Spot Detection 34
8.1.5 Collision Mitigation System 35
8.1.6 Others Applications 36
9. MARKET INSIGHTS, BY FREQUENCY BAND 38
9.1 General Overview 38
9.1.1 2X-GHz 39
9.1.2 7X-GHz 40
10. MARKET INSIGHTS, BY VEHICLE TYPE 42
10.1 General Overview 42
10.1.1 Passenger Vehicle 43
10.1.2 Luxury Vehicles 44
10.1.3 Commercial Vehicles 45
11. MARKET INSIGHTS, BY COUNTRY 47
11.1 General Overview 47
11.1.1 Latin America Automotive Radar market, by Country 47
11.1.2 Brazil Automotive Radar Market 48
6.2.1.9 Brazil Automotive Radar Market, by Radar Range 48
6.2.1.10 Brazil Automotive Radar Market, by Application 49
6.2.1.11 Brazil Automotive Radar Market, by Frequency Band 50
6.2.1.12 Brazil Automotive Radar Market, by Vehicle Type 50
11.1.3 Argentina Automotive Radar Market 51
6.2.1.13 Argentina Automotive Radar Market, by Radar Range 51
6.2.1.14 Argentina Automotive Radar Market, by Application 52
6.2.1.15 Argentina Automotive Radar Market, by Frequency Band 52
6.2.1.16 Argentina Automotive Radar Market, by Vehicle Type 53
11.1.4 Chile Automotive Radar Market 53
6.2.1.17 Chile Automotive Radar Market, by Radar Range 54
6.2.1.18 Chile Automotive Radar Market, by Application 55
6.2.1.19 Chile Automotive Radar Market, by Frequency Band 55
6.2.1.20 Chile Automotive Radar Market, by Vehicle Type 56
11.1.5 Rest of Latin America Automotive Radar Market 57
6.2.1.21 Rest of LA Automotive Radar Market, by Radar Range 57
6.2.1.22 Rest of LA Automotive Radar Market, by Application 57
6.2.1.23 Rest of LA Automotive Radar Market, by Frequency Band 58
6.2.1.24 Rest of LA Automotive Radar Market, by Vehicle Type 59
12. COMPETITIVE SCENARIO 60
12.1 Latin America Automotive Radar Market Share Analysis, 2017 60
13. COMPANY PROFILES 61
13.1 Continental AG 61
13.1.1 Key Facts 61
13.1.2 Business Description 61
13.1.3 Key Product/Services Offerings 62
13.1.4 Growth Strategy 62
13.1.5 SWOT Analysis 63
13.1.6 Key Financials 63
13.1.6.1 Revenue Split 64
13.1.7 Recent developments 65
13.2 Robert Bosch GmbH 66
13.2.1 Key Facts 66
13.2.2 Business Description 66
13.2.3 Key Product/Services Offerings 67
13.2.4 Growth Strategy 67
13.2.5 SWOT Analysis 68
13.2.6 Key Financials 68
13.2.6.1 Revenue Split 69
13.2.7 Recent developments 70
13.3 Denso Corporation 71
13.3.1 Key Facts 71
13.3.2 Business Description 71
13.3.3 Key Product/Services Offerings 71
13.3.4 Growth Strategy 72
…………..Continued
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