The pressure to change had been building for years. Well before the COVID-19 pandemic, senior executives routinely worried their organizations were too slow, too siloed, too bogged down in complicated matrix structures, too bureaucratic.

What many leaders feared, and the pandemic confirms, is that their companies were organized for a world that is disappearing—an era of standardization and predictability that’s being overwritten by four big trends: a combination of heightened connectivity.

Manufacturing organizations tend to attract the attention of general managers the way airlines do: one only notices them when they’re late, when ticket prices rise, or when there’s a crash. When they are operating smoothly, they are almost invisible.

But manufacturing is getting increasing attention from business managers who, only a few years ago, were preoccupied with marketing or financial matters.

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