Recruiting new stylists is an extremely delicate and demanding step for those who run a salon. Using classic job postings can be helpful, but it shouldn't be the only way to meet the best professionals who will be on the team, especially when looking for high-level profiles.
According to ‘Angel Beauty Salon’ Today, one of the reference sites in the beauty sector in the United States:
"The future of each salon is based on its ability to recruit and train the best talent."
This is possible by implementing appropriate strategies to search for highly qualified personnel. Having a strong and recognized brand, for example, could motivate professionals to apply as candidates spontaneously. But also creating knowledge networks among aspiring professionals in the sector will greatly increase the chances of finding the best profile with respect to the needs of the salon.
Therefore, it is important to invest time and patience to make the right decision. In addition to professionalism, an employee must also have other characteristics, be in line with the philosophy of the salon and be able to work independently, even when the owner is absent.
In short, it is not only the professionalism of the candidate that must be taken into account but also the personality and their willingness to contribute to the achievement of the objectives set by the company, without losing sight of customer satisfaction and the quality of services.
Hiring a hair stylist near me will have a direct impact on the salon and the services offered: this is why it is important to follow some useful tips to make your search more productive and effective.
Be selective
Finding a profile suitable to the needs and objectives of your salon requires a high degree of precision: the stylist must have a series of key characteristics that will make him perfect for the position he will occupy.
These are some of the peculiarities that could contribute to the candidate becoming a member of the staff:
Have a true passion for the profession
It is not enough to be a hard worker and passionate about your work, being truly passionate allows you to work for hours controlling fatigue and stress properly, ensuring a high quality of performance, with the aim of always give the best to your customers.
Be creative and open personality
The ability to adapt to the needs of the client and to recommend new solutions must be essential for a hairdresser. However, it is not enough to be aware of one's own abilities: a professional must be open to criticism, different points of view and the continuous desire to grow, in synergy with the other members of the staff and following the instructions of the owner.
Have empathy
Clients often see hairdressers not only as service workers, but also as true confidants with whom to talk about their problems and relax.
It is essential, therefore, to be able to contact emotionally and personally with the people who come to the salon, in order to create a relationship of trust and knowledge, which can greatly improve the quality of the entire salon experience.
Be communicative and positive
Listening to and understanding the needs and mood of clients is not enough: a professional must be able to advice, explain, and propose in a clear and positive way the best solutions for a specific profile, maintaining a positive atmosphere and complicity with the client.
Be talented and curious
Every owner, of course, wants to find the best for his salon and his clients. So, one of the aspects to consider is also the talent of the new worker. Talent and curiosity are fundamental elements. This is because, when a client requests advice or explanations on styling treatments or techniques, the stylist will give valuable advice to clients by implementing loyalty mechanisms.
Have precise technical preparation and objectives consistent with the classroom. If you are looking for a staff member who specializes in a particular treatment, being selective is a must: only then can you narrow the field of research even further and focus on the best candidates.
Make the job offer more interesting
Giving the right value to the job that you will have to fill is an important step in attracting potential professionals in the sector: however, you will not have to focus only on the financial aspect, although an adequate salary is the first step in making the job proposal is more attractive.
For selecting estheticians, introducing incentives such as additional bonuses based on work performed, high-level training courses, or other benefits reserved for salon employees will further motivate staff and increase the quality of services offered.
It is often said that to get the best you need to invest more: a salon stylist is a real investment and, for this reason, incentivizing it will have a positive effect over time for all activity, as well as to create a lasting working relationship.