Is a marvelous IT firm that offers numerous services related to technology. Among its services, we can find Product Strategy & Ideation, Staff Augmentation, Web and Mobile Development, IoT & Wearables and UI/UX Design.

Regarding digital product development, they want to generate simplified value in people's daily lives. For that, it all starts with ideation, where you tell them your idea and, together, they apply Design Thinking techniques to identify doubts and hypotheses about the proposed product or service.

After that, considering the hypotheses identified, they help you plan and conduct research so that you can better understand the universe of your solution (users, competitors and market). Value proposition is the next stage. With the data in hand, they will co-create the Value Proposition and the Business Model.

They define target audience, differentials and revenue strategy. Then, customer journeys and prototypes are developed. In this step, they detail the personas and journeys to create low-fidelity prototypes in order to illustrate the proposed digital solution and its main features. The next stage is to define the technologies, platforms and frameworks necessary for the solution. Criteria such as compatibility, performance and investment are considered. MVP planning comes after that.

Together with you, they plan the construction of the Minimum Viable Product, strategically prioritizing the list of features. After that, the result of the design brings together the concept of the digital service or product, the definition of its features and technologies, aligning them all to start developing the digital product.

Regarding Interaction Design, they then delve deeper into usage journeys and flows to plan and define user interaction with the digital product or service. To close the Sprint, they validate the described items and interfaces with you and the project team in order to create a list of refined items to use in the Delivery Sprint.

When it comes to interface design, in this step they design high-fidelity prototypes, considering visual hierarchy, usability, typography, colors and friendly shapes for a better user experience. Next, they write the code applying the acceptance criteria based on the interfaces already defined. The developed code is then reviewed by other programmers.

In other words, the Delivery Sprint starts with a planning meeting, in which they define with you the list of items that will be prioritized and developed. And, finally, as the items are ready, they are verified through functional tests. This process guarantees the proper functioning and performance of the digital product. With the firm, you can start building your online presence today

The firm also provides wearable and IoT product development. This is important, as consumers will continue to invest in connected technologies for personal use, at home and in their vehicles, giving new impetus to the market for IoT devices.

In this market, the most relevant category will be wearables, among which headphones and smart watches stand out, although other IoT segments will also show good performance.

Technologies based on the concept of the Internet of Things continue to expand in the mass market, with solutions focused on different areas, such as sports, home, digital leisure or personal transport.

The firm also provides staff augmentation services. Today's business landscape demands that companies have the flexibility to launch new products, services and features quickly. This puts a lot of pressure on the IT departments of organizations, which must develop software often in a hurry, in a context in which they also have to deal with the shortage of IT talent.

Also, as some developments often involve cutting-edge or directly disruptive technologies -in which the shortage of personnel is even more dramatic-, finding flexible solutions to this issue of shaping IT teams is a key issue. In this framework, staff augmentation appears as a very viable outsourcing strategy, which allows hiring temporary help to keep up with business objectives.

Staff augmentation is a flexible outsourcing strategy that has been on the market for years and allows you to hire technology talent worldwide, choose among candidates that fit the requirements and add them to the team when needed.

In this way, it allows adding qualified technical resources to the internal development team for various tasks such as the programming of apps or hybrid applications.