Today, with the overwhelming competition among webmasters in competing for customers to increase their sales and profit, finding ways to increase to optimize their websites is not really very difficult. There are whole lots of SEO (Search engine optimization) techniques that can be found over the internet today, which majority of them are really very user friendly which even a novice webmaster with limited HTML knowledge find it not that difficult to get the most out of it as long as they have the will to learn and improve in their search ranking.
Great optimization of on-page elements of your website should be one of the most important criteria to consider and brainstorm when one started with his /her website, as it enables one's website to be fundamentally strong as far as SEO is concerned. Here are some of the top key techniques which have been cited as critical and essential, let's take a look at them to build a solid foundation for our on-page and off-page SEO methods by all means.

1. Page Title Optimization -

Title tag has been considered as the top key critical element of page optimization. Page title refers to the use of major keywords at the beginning of every page title with each of your web pages having different title tags. One can have multiple 2 to 3 major keywords within the page title itself to increase your page title optimization.

2. Headings tags -

The content contained within the heading tags possessed considerable power for keyword focusing of the website content. Although it has not to be weighted as heavily as the title tag, the header tag is considered one of the most important aspects of website optimization.

However one needs to be aware that your headings and page titles should not be identical, instead utilizing the method of a mixed match of keyword phrases is highly recommended and commonly used for maximizing your search engine optimization techniques with both of these methods.

3. Content optimization -

Without mistake, content optimization is one of the most highly emphasized SEO techniques because the content is the gist of your site and it is basically the main factor that highly influences your end customers and clients.

Keyword focusing is a major factor when it comes to optimizing your website content. It is not difficult at all to find the relevant keywords which are related to the subject of the articles being emphasized and re-emphasized throughout the website content itself.

4. Sitemaps and Link Directories -

Last but not least, let us go through what is website sitemap directories and how do they help in site SEO?

There are 2 types of sitemaps which commonly being used by many today:

- Sitemaps for search engines, which facilitate search engines to find related pages of one's site so that your website pages can be indexed efficiently.

- The use of "Static Sitemaps" to facilitate online visitors to find those less popular pages on your websites especially if your website is fairly huge, containing no less than 35 pages. One may also work on the keywords used to link to your internal pages, to improve your SEO utilization.

Even though the above-listed search engine optimization techniques are not exhaustive, however, they are some of the most critical SEO techniques which helps to improve the overall SEO friendliness of your website to gain and to sustain the competitiveness of your website over your competitors in terms of the volume of your online traffic.
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