Hiring a UX designer can be a great contribution to any company, however, few of us really know how much it can affect our company. In other words, it is still a new arena for most companies, and those who are already investing and taking it seriously, are getting great results in terms or user satisfaction and, ultimately, return on investment.

An UX Designer or consultant is responsible for designing users' experiences by understanding them by constantly researching their problems and testing the offered solutions. Its role is important because it brings you closer to the success of creating better products, focused on real needs, reducing investments in financial resources and unnecessary time. This will affect customer loyalty and increase the value of the company (view).

They deal with various methodologies of research, observation, data analysis, benchmark, wireframes, prototypes, usability knowledge, accessibility, business and technology, among others.

The profile of the UX designer you choose will depend on your existing team: if you are just starting out, you will have to hire someone who can grow with you and has a lot of skills; If you already have people on the team working on these issues, try to find a specialized UX designer or consultant.

A professional User Experience (UX) Designer or consultant helps to ensure that customer satisfaction is as high as possible. A good UX design specialist is adept at increasing usability and works well with both technical and non-technical teams. A UX designer is a key professional who oversees the improvement of the user experience, which can have a significant impact on your business.

UX design specialists performs tasks such as:

- Manage user experience and interactions

- Provide best practices in establishing a user-focused design

- Supervise design through the life cycle of strategy and development

- Establish and conduct user experience research and usability studies

- Conduct ongoing design reviews

Why should you hire a UX design specialist?

Nowadays, many companies benefit from hiring outside consultants to meet their specific IT needs. Professional UX design specialists that have accumulated extensive experience in user experience design will improve the skills of your technical team with their knowledge and at the same time provide key skills that your team may not currently have. Therefore, they can be an essential tool for improving the whole business itself.

Because of his profile, this specialist analyzes and models the interaction with the product to optimize the relationship between it and the user. Additionally, he works closely with developers and product managers, as well as other professionals, so that there is coherence between the brand´s and product´s values. He also develops prototypes and analyzes how consumers interact with the digital product in order to find areas for improvement.

As consumers increasingly interact with digital products, the number of professionals sought after by industries around the world is far greater than the number of people devoting themselves to user experience design.

Encountering by chance with UX Design experts with a large portfolio and experience is not something you do every day. Therefore, to adequately hire the best UX designer or consultant for your business, we recommend following a 6-step plan as explained below:

1 - Prepare the mental basis; accept that the company has difficulties, must face change and needs external help

2 - Study of companies that have already successfully applied UX

3 - Understand what is needed: define the company´s problems and the professional profile - or team - that can meet those needs

4 - Recruit: look for the profile in work boards, specialized networks or look for a professional recruiter who will help you get it

5 - Evaluate profiles: interview candidates, take knowledge and skills tests and ask for recommendations
6 - Hire the new UX designer or consultant, fully integrate him into your company and give him enough space to innovate and test new ideas

So now you know, if you want to get a UX consultant to add to your organization, you must first wake up and prepare for change. Then you will have to identify the professional profile you need and finally go out and find the best UX designer or consultant for your company.