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Why Is Web Accessibility Important for SEO?

With Google's emphasis on user experience and the needs of disadvantaged communities, the concept of Website Accessibility has become more widespread. For both building a strong reputation and increasing the competition, being accessible in the webspace is important. In this respect, the primary consideration for people employed that provide SEO services should be accessibility.

It helps all users to define, understand, access, and interact with a website and avoids any challenges that may impact how the website is viewed by a customer. These hurdles include being disabled, not being able to get fast internet access, not being able to play a high voice, being in a very sunny place, experiencing physical issues caused by age, etc.

The key term when it comes to accessibility is 'experience' for the customer. If they do not have a pleasurable experience, most of the users who start browsing your site leave the site in a brief duration. The awareness of users has increased, especially with the COVID pandemic and the development of the software platforms. Providing a positive experience would also therefore ensure consumer satisfaction.

Providing accessibility for all

It is not available to visually disabled individuals, but the use of graphics is very important on websites. Because screen readers facilitate the connection between visually impaired people and the screen, to describe their images, you must include alternative text as clearly and concisely as possible.

Similarly, a page with font enlargement abilities should be used for those with poor vision and elderly people. Checking that the CTA buttons are readable is also worthwhile. Along with text sizes, we have to include color and contrast. There is poor color contrast perception in individuals with visual impairments, such as vision loss, glaucoma, diabetic retinopathy, and cataracts.

Make sure you have a sharp contrast between both the foreground and the background, such as yellow letters on a black background when creating your web pages. Avoid using fonts that are tiny and thin. Using red and green colors together will cause different challenges for people with color blindness.

Do not forget to add keyboard accessibility to your webpage, as Braille keyboards will be used by visually impaired people to explore your site. Not only the main headings but also various URLs, link text, drop-down menus, should be made available here. Besides these, it will be helpful to think of hearing-impaired people and to add subtitles to the video content and make them easy to read.

Daily Accessibility Problems

Because of our location and conditions, we all experience accessibility difficulties from time to time, apart from chronic situations. The subtitle option will be immensely helpful for someone who is not available at the moment to turn up the sound.

There are many arrangements which can be made, but easy access is the most fundamental issue. Significant explanations will help them achieve the correct content. For having the best SEO service suitable for everyone, using title tags for accessibility, it is important to use an H1 tag only, ensure that all titles are relevant to the content below them, and use headings only if there is content below them.

Now with this fact, it is vital to identify a solution for low loading speeds, given the fact that users easily abandon sites that they cannot access quickly. Please ensure that the modifications you make will not affect the site speed while trying to make your site accessible, and always monitor them.

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