There are a variety of tools available to assist with SEO auditing, tracking and reporting. The process of selecting the best tools or services can be overwhelming for the SEO novice. When looking into options, it's always worth-while to sketch out the features you're looking for from the SEO tool you choose to use and what your requirements are.

If you are looking for an SEO tool that's easy to use for beginners this list will provide the most important characteristics and characteristics. Selecting the best tool for your job can make your SEO much, much simpler.

What are the best SEO Features?

SEO Grade

You're brand new to the SEO game and are looking for an SEO tool that will provide you with an understanding of how your SEO is today. That gives you an overall score for SEO. It's an essential feature for any beginner's SEO tool. Your site may already be optimized both content-wise and technically. You might not be aware of any issues that could be affecting your hyperlinks.

An SEO tool that provides you a summary of your overall score will aid you in determining if there's a problem you need to investigate, in the event that something is seriously wrong, or whether your SEO is enough for now. Navigate to this website to discover special info about seo sniffer.

Technical SEO crawler

Technical SEO is crucial to the success of your website. It's what permits Google to find, crawl and index everything that's on your website.

A majority of SEO tool can detect the presence of robots.txt and sitemap files, but a beginner's SEO tool can go one step further by crawling your website in the same manner as Google. It can also identify the issues that Google searches for when it crawls your website.

Duplicate content: It's possible to accidentally produce duplicate content. A SEO tool that is well-designed can detect technical issues that could cause duplicate content.

Broken links and broken pages: Google crawlers access pages via hyperlinks. They are unable to crawl your pages if the hyperlinks do not work, or your website isn't accessible. A good SEO crawlers can find hyperlinks that lead to pages that display error codes.

Conflicts between HTTPS and HTTP Conflicts between HTTP and HTTPS are harmful secure websites with unsecure assets show warnings that are scary. Your SEO tool for beginners can identify these instances of videos, images, CSS and more hosted on unsecure URLs.

Mobile Optimization

Mobile traffic makes up a growing percentage of all organic visitors. Google is now indexing pages on mobile devices first, which is a big deal. If you are a beginner, a good SEO tool should, therefore, be able to assess the level of mobile-friendlyness a site is and what should be changed to make it more mobile-friendly:

The readiness of a touchscreen: Can a user click on a link or button without clicking it accidentally?

Mobile compatibility: Does any page use Flash, Silverlight or other technologies on the internet that aren't working across all mobile browsers?

Mobile viewport page ratios are modified to match the width of the screen on your device.

Speed: How fast does the load of a website when it is accessed using a processor that is less powerful on the network that is slower?

Mobile-friendlinessdue to the above developments in mobile search , is an important signal of rank from Google.

Keywords ranking

The keyword rankings are the middle of SEO. This may be the most important aspect of SEO for those who are new to it. So, of course you'll need an SEO tool should include a feature that finds, tracks and compares your keyword rankings.

If you're evaluating the performance of an SEO Keyword tool make sure that it has these attributes:

Search volume: Prior to this there was a tool called Google Ads Keyword Planner for the search volume. But, you aren't able to perform this until you've reached an amount of spend that is a minimum. A tool for SEO that can include search volume is a major benefit.

Ranking: Obviously you want to know where your website is in the SERPs for your key words.

Moving: This seems obvious, but you want to be able to see how much your rankings have changed in the course of time.

Rankings of your competitors Search marketing cannot be complete without knowing the ranking of your competition. The capability to track and add competitors is essential with the SEO tool you use.

Ranking table: If you are tracking your competitors, do you know about other pages that rank higher than you? Your first-time keyword tool should include the top ten for each keyword, so that you can identify your rivals.

Friendly interface for users

SEO may seem daunting and confusing. If you're just beginning to learn about SEO, so any tool you select should come with a low barrier to entry. Naturally, each tool needs just a few clicks to get it right, but anything that takes longer than that isn't suitable for you.

These are the aspects that make it easier to make use of tools:

A robust help center or knowledge base you can search to answer questions.

Concise, clear and practical guidance based on the current status of your website's SEO.

Friendly, helpful and easily reachable customer support team

Clear layout, intuitive navigation, and an well thought out user experience are all parts of the package.

If you're new to SEO and aren't sure about it the SEO tool really should assist you in learning the ropes, get your feet under your feet and grow your understanding. It's possible to feel that a tool is putting you at risk, and it's not the right one for you.

Most SEO tools provide a free trial period for you to learn about the tool before committing. Try out each feature prior to making a decision . Make sure that your first SEO tool will make your marketing easier and more effective without making your head spin.