SEO or search engine optimization is a process of improving website traffic from search engines. There are two major types of traffic generated by SEO: paid and unpaid. Paid traffic is generated by ads and links. Free traffic is generated by organic links. Hence, SEO improves direct traffic to websites. It targets both paid and unpaid traffic. It is an effective way to increase the number of visitors to a website. To increase the number of free and targeted visitors, you need to focus on…