Avon Cosmetics Polska remains the largest direct selling company in Poland. The company is focusing on improving its traditional sales model thanks to newly acquired agents and their continuous education. At the same time the company is trying to combine traditional forms of direct selling with opportunities provided by the internet. Avon is improving the functioning of its website and is active in social media. With Poland being Avon’s most significant European country in terms of sales and mar…

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Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

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Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Table of Content

Strategic Direction

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Company Background

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Digital Strategy
Summary 1 Avon Cosmetics Polska Sp zoo: Share of Sales Generated by Internet Retailing 2014-2016

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