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Medical Writing Certification Course

Posted by Prorelix Education on December 5, 2021 at 11:51pm 0 Comments

ProRelix Education is a reputed clinical research institute in Pune. We teach many courses related to clinical research, one of which is Medical writing. We provide a professional certificate in medical writing which is granted by the industry experts themselves. All our courses are available in distance mode so students don't have any geographical barriers. To know more kindly visit our website. Thank You!…


The Benefits Of Cpr And First Aid Training

Posted by Bailey Conner on December 5, 2021 at 11:51pm 0 Comments

cardiopulmonary resuscitation

The office can seem like a safe workplace, but there are risks you wouldn't imagine until they happened. Accidents can happen at any time and, in the event of an accident what employee is trained to assist? It's a legal requirement in an employer to ensure that your employees receive immediate assistance. Every individual is susceptible to accidents, illness, and tragic situations. Even if your workplace does not seem to be a risky place there are…


Escorts in Newcastle

Posted by Anny Miller on December 5, 2021 at 11:50pm 0 Comments is committed to providing a safe and anonymous environment where individuals can distribute and market their own adult products, services and content. Those who seek to avail themselves of such services can maintain their requirements online and browse the services on offer with ease.…


Hotels Near Dubai Airport

Posted by Royal Continental Hotels on December 5, 2021 at 11:49pm 0 Comments

Royal Continental Hotel, the perfect location for leisure, business and conference guests, conveniently located near Dubai International airport. It features an elegant multifunctional conference center, 24-hour reception, disabled access, children facilities as well as a heated swimming pool and spa. This airport hotel in Dubai has comfortable rooms that are well equipped and guests can choose from a range of accommodation from standard…


What Are The New Competencies Of Corporate Affairs?

Today, we are witnessing the rise of a reputation economy in which social media and review sites have provided a more expansive space for exchanging information, including positive and negative reviews of products, services, and companies. All corporate leaders manage internal and external communications, including public, government, or media relations.

Before the rise of social media and smartphones, the role of corporate affairs officers relied heavily on traditional media. It gave professionals more control over a company’s reputation and overall presence in public. Now, you can share information globally that needs strategic handling and services 24x7. Here are the competencies:

Global business professionals

As a leader, you should understand the market, whether within the company or externally. With such a dynamic business environment and evolving influence, elite candidates possess better financial literacy and business sense. They also have a global perspective and are aware of the impact of global legislative, regulatory, and policy issues.


The environment is always changing, and information is constantly flowing. Learn the latest tools and adapt as it is an upper hand in staying on top of the market and keeping the brand one step ahead.


Interact with the marketing team and work alongside them to understand the process. You understand both angles and take an extra step to establish a strong relationship. Use each other’s strengths to create a comprehensive action plan to raise visibility, deliver a call to action, and promote the brand in public. 

Creating political campaigns

Social media and politics are inseparable. Tweets and comments represent the modern-day public forum. Social media’s ability to break the news in real-time has transformed the way we absorb information. For creating an ideal election campaign strategy, engage and interact with the public through live videos. It is powerful for local politicians to address issues that do not reach mainstream news coverage.

Take a proactive approach against misinformation, including controversial comments and statements. Be responsible and recheck your sources before making potentially controversial claims. Nowadays, Presidential tweets have become a public record, and real-world consequences accompany a politician’s social presence.

How to manage social media?

Approach social media platforms tactfully. Facebook and Twitter are great tools for communicating with the public as well as run paid marketing advertisements. Since marketers and corporate affairs managers use it for their benefit, establish guidelines to manage and utilise the platforms to the highest capacity.


Managers must stay on top of their market and establish a strong team with clear internal communications. It includes building a relationship with other departments. Use tools to monitor and measure the impact of your communications programs, corporate reputation, and share information internally and externally.

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