Shopify has been a name that’s synonymous with eCommerce for years now, because they provide a ton of useful features and make it easy for store owners to build and launch their businesses online. They have crafted an entire business model on the idea that anyone can start an account and within a few hours get a store up and running so that they can make money online.

While this is true on paper, the reality…

Selling products online has little barrier of entry these days. If you are a store owner that creates their own products or one that sources them from elsewhere and resells them, it takes less than a day to pop up a website that can host your products and get you started in the world of eCommerce.

However, actually creating a healthy and thriving…

Success in the world of eCommerce means having a powerful and streamlined online store that provides your users with everything they need in order to make an informed, secure purchase. From the second your users land on your website to the final steps of purchasing one of your products, you want to help craft a unique and reliable experience for your customers.

A…

If you’re trying to improve conversions on your eCommerce site, you may be going about it all wrong. To build trust with your customers, your website should be fast, secure, optimized, and professional, to maximize user experience. This is where SEO can play an important role in the functionality of your site and ultimately in the behavior of your users.

BigCommerce SEO can directly affect not only traffic but…

Having a professional web developer in your corner can make a big difference in the performance of your website and its eventual success or failure. While you may have assumed that you can get by without a professional touch, the truth is that a BigCommerce web developer can give you that edge when it comes to brand authority and user experience.

We’ve reached a point where having a full-fledged…

It’s become clear in recent months that one of the most important factors in web design, if not the most important, is the concept of user experience. What is the user actually thinking and feeling when they are on your website, and is it meeting all of their needs and answering all of their questions?

This is what you need to be asking yourself when you are designing your eCommerce website. You need to invest…

Can your online store survive without the right search engine optimizations? A few years ago this might have been a difficult question, but there’s no question that in today’s world, you need the edge that eCommerce SEO provides in order to succeed. No matter how amazing your product line is or how great your social media presence is, there’s simply no substitute for organic traffic and the brand authority that SEO affords.…

There’s no question that as an online business, you are going to face numerous hurdles on your way to success. When it comes to eCommerce specifically, there are hundreds of little tasks to think about at any one time, which can quickly lead to overload. The problem is, as soon as you start reaching your goals and expanding your business, the more tasks and issues that pop up.

If you are serious about building…

Finding the right platform and building your store is only the first steps on the road to e-commerce success. There are a multitude of factors that play into what it takes to generate a sustainable business online, and the requirements shift all of the time.

In order to capture real success for your online store, you need to consider finding a professional…